Barbie: The Dream Experience

Headout is an authorized and trusted partner of the venue, offering curated experiences to enjoy this attraction.

Children enjoying rides at Dubai theme park, featuring roller coasters and interactive attractions.
Barbie Dreamhouse experience with visitors exploring vibrant pink rooms and outdoor swing.
Guests enjoying Barbie, The Dream Experience with space-themed decor.
Guests enjoying the Barbie Generation Girls set with vibrant decor and retro elements.
Guests enjoying Barbie, The Dream Experience in a pink convertible at a neon-lit music shop.
Barbie-themed cafe table with colorful desserts and drinks in Amsterdam.
Guests holding a Barbie flag in front of a space-themed backdrop at Barbie, The Dream Experience.
Guests exploring Barbie-themed airplane interior at The Dream Experience in Amsterdam.
Guests posing inside life-sized Barbie boxes at The Dream Experience.
Guests reading newspapers at Barbie The Dream Experience in Amsterdam.
Barbie Malibu van with people relaxing in chairs and a campfire nearby.
Tickets

Barbie: The Dream Experience Tickets

Step into Barbie’s world with 12 interactive zones and life-sized playsets at WONDR Amsterdam.

  • Everything you get: Entry to Barbie: The Dream Experience, with access to 12 interactive zones celebrating 60 years of Barbie magic. See life-sized recreations of iconic toys, visit the Barbie DreamHouse™, and themed environments like space and ski slopes.
  • Why choose this: Europe’s only permanent Barbie experience lets you relive 60 years of the Barbie universe, exploring sets like Malibu and the Totally Hair Salon.
  • Upgrades: Opt for an adults-only entry after 5pm with a welcome drink for a more exclusive Barbie experience.


Check availability
Free cancellation
Book now, pay later
1 hr. 30 min.

Step into Barbie’s world with 12 interactive zones and life-sized playsets at WONDR Amsterdam.

  • Everything you get: Entry to Barbie: The Dream Experience, with access to 12 interactive zones celebrating 60 years of Barbie magic. See life-sized recreations of iconic toys, visit the Barbie DreamHouse™, and themed environments like space and ski slopes.
  • Why choose this: Europe’s only permanent Barbie experience lets you relive 60 years of the Barbie universe, exploring sets like Malibu and the Totally Hair Salon.
  • Upgrades: Opt for an adults-only entry after 5pm with a welcome drink for a more exclusive Barbie experience.

Inclusions #

  • Entry tickets to Barbie The Experience at WONDR

  • Access to 12 interactive zones

  • Access to the Barbie-themed café

  • Access to the Barbie Shop (exclusive merchandise available for purchase)

  • Adults-only entry (as per option selected)

  • 1 welcome drink on arrival (as per option selected)

Exclusions #

  • Professional photos (available for purchase)

  • Food and drinks at the café (available for purchase)

  • Merchandise at the shop (available for purchase)

What to bring

  • Bring your smartphone voucher and present it at the entrance for admission.
  • Bring a valid photo ID if requested at the entrance.

What’s not allowed

  • Backpacks, strollers, and jackets are not allowed inside the experience; please use the free lockers provided to store your belongings.
  • Outside food and drinks are not allowed inside the venue.
  • Pets are not allowed on this experience.

Accessibility

  • The venue is wheelchair accessible, with facilities available for visitors with mobility needs.
  • Registered service animals are welcome.
  • Some rooms include dynamic lighting, flashing effects, and upbeat music.

Additional information

  • Children must be accompanied by an adult, with a maximum of 3 children per adult.
  • Last entry is 90 mins before closing. Guests will not be admitted after that time.
  • Free lockers are available for storing personal items during your visit.
  • You can cancel these tickets up to 24 hours before the experience begins and get a full refund.
Guests enjoying interactive exhibits at Barbie The Dream Experience in Amsterdam.
Guests enjoying colorful ball pit at WONDR Experience, Amsterdam.
Guests enjoying vibrant floral decor at the WONDR Experience in Amsterdam.
Barbie Malibu van with people relaxing in chairs and a campfire nearby.
Guests holding a Barbie flag in front of a space-themed backdrop at Barbie, The Dream Experience.
Person sitting in SpongeBob-themed room at WONDR Experience, Amsterdam.
Guest enjoying confetti at WONDR Experience, Amsterdam.
Visitors at SpongeBob Special, WONDR Experience, Amsterdam, near Bikini Bottom sign and pineapple house.
Guests exploring Barbie The Dream Experience in Amsterdam, walking past vibrant fashion displays.
Barbie-themed ski ride with colorful sleds and snowy mountain backdrop.
Combos

Combo (Save 24%): WONDR Experience + Barbie: The Dream Experience Tickets

Dive into Barbie’s legendary play sets and WONDR’s interactive rooms - two Amsterdam attractions in one visit.

  • Everything you get at WONDR Experience: Access to 15 immersive rooms, bouncy castles, karaoke booths, and the SpongeBob-themed zone. Try your luck at the claw machine, dive into a pool of marshmallows, and relax at the Galaxy Cafe.
  • Everything you get at Barbie: The Dream Experience: Timed entry to 2,000+ sqm of Barbie magic with 12 interactive zones, life-sized playsets, pink Corvettes, Dreamplanes, Malibu beaches, and the iconic DreamHouse.
  • Why choose this combo: It costs less than two separate tickets, and it’s convenient since both experiences are housed together.


Check availability
Free cancellation

Dive into Barbie’s legendary play sets and WONDR’s interactive rooms - two Amsterdam attractions in one visit.

  • Everything you get at WONDR Experience: Access to 15 immersive rooms, bouncy castles, karaoke booths, and the SpongeBob-themed zone. Try your luck at the claw machine, dive into a pool of marshmallows, and relax at the Galaxy Cafe.
  • Everything you get at Barbie: The Dream Experience: Timed entry to 2,000+ sqm of Barbie magic with 12 interactive zones, life-sized playsets, pink Corvettes, Dreamplanes, Malibu beaches, and the iconic DreamHouse.
  • Why choose this combo: It costs less than two separate tickets, and it’s convenient since both experiences are housed together.

Inclusions #

WONDR Experience

  • Entry tickets to WONDR Experience

  • Access to 15 interactive rooms

  • Access to SpongeBob Special (Bikini Bottom themed area)

  • Use of special cameras in every room; photos, GIFs, boomerangs sent to your inbox

  • Access to Europe’s largest ball pit

  • Access to confetti showers, karaoke booths, and a marshmallow pool

  • Access to the Galaxy Café (snacks available for purchase)

Barbie: The Dream Experience

  • Entry tickets to Barbie The Experience at WONDR

  • Access to 12 interactive zones

  • Access to the Barbie-themed café

  • Access to the Barbie Shop (exclusive merchandise available for purchase)

What to bring WONDR Experience

  • Bring a valid photo ID matching the name on your booking if requested at the entrance.
  • You may bring your smartphone or DSLR camera for personal photos.

Barbie: The Dream Experience

  • Bring your smartphone voucher and present it at the entrance for admission.
  • Bring a valid photo ID if requested at the entrance.

What’s not allowed WONDR Experience

  • Tripods, professional lights, flashes, and any other photo or filming accessories are not permitted inside the venue for safety reasons.
  • Food and drinks purchased outside the venue are not allowed.
  • Pets are not permitted, except for registered service animals.
  • Large bags and suitcases are not allowed inside for security reasons.
  • Smoking is not allowed.

Barbie: The Dream Experience

  • Backpacks, strollers, and jackets are not allowed inside the experience; please use the free lockers provided to store your belongings.
  • Pets are not allowed on this experience.

Accessibility WONDR Experience

  • This experience is partially accessible with a wheelchair; all rooms can be visited, but some activities cannot be entered.
  • Accessible restrooms and wheelchair-friendly facilities are available on site.

Barbie: The Dream Experience

  • The venue is wheelchair accessible, with facilities available for visitors with mobility needs.
  • Registered service animals are welcome.
  • Some rooms include dynamic lighting, flashing effects, and upbeat music.

Additional information WONDR Experience

  • Children below 10 years are only allowed during Kids Time and must be accompanied by at least 1 adult supervisor per child.
  • Children aged 10 to 13 are welcome during all opening hours, but must be accompanied by at least 1 adult supervisor per group.
  • The average visit duration is about 90 minutes, but you may stay as long as you like during operating hours.
  • Lockers are available for your convenience.

Barbie: The Dream Experience

  • Last admission is 1 hour before closing; please plan your visit accordingly.
  • Free lockers are available for storing personal items during your visit.
  • You can cancel these tickets up to 24 hours before the experience begins and get a full refund.
Guests posing inside Barbie-themed boxes at The Dream Experience exhibit.
Barbie Dreamhouse experience with visitors exploring vibrant pink rooms and outdoor swing.
Guests enjoying the Barbie Generation Girls set with vibrant decor and retro elements.
Visitors in Dutch Design Room at Upside Down Amsterdam with colorful decor and unique furniture.
Person balancing upside down on a chair in the Royal Room, Upside Down Amsterdam.
Guests exploring the pink Barbie rocketship interior with control panels and space-themed windows.
Barbie-themed ski ride with colorful sleds and snowy mountain backdrop.
Barbie Malibu van with people relaxing in chairs and a campfire nearby.
Visitors exploring the Upside Down Amsterdam exhibit with inverted furniture and decor.
Visitors enjoying The Pool Upside Down in Amsterdam with colorful lights and ball pit.
Combos

Combo (Save 14%): The Upside Down Amsterdam Tickets + Barbie: The Dream Experience Tickets

The Upside Down Amsterdam What to bring

  • Have your entry tickets and ID ready for a seamless experience.
  • Bring local currency or your preferred payment method for extras not covered by the ticket.

What’s not allowed

  • Sharp metallic tools or objects, food & beverages, alcohol, drones, and smoking are not allowed on this experience.
  • Due to venue restrictions, pets cannot tag along for this experience.

Accessibility

  • This experience is partially accessible for wheelchair and pram/stroller users.
  • Elevators are available at the venue for easy access.
  • Your guide dogs are welcome at the venue.

Additional information

  • Facilities: parking and lockers.
  • Safety is a priority so this experience is restricted for guests under the age of 13 years without guardians.

Barbie: The Dream Experience What to bring

  • Bring your smartphone voucher and present it at the entrance for admission.
  • Bring a valid photo ID if requested at the entrance.

What’s not allowed

  • Backpacks, strollers, and jackets are not allowed inside the experience; please use the free lockers provided to store your belongings.
  • Pets are not allowed on this experience.

Accessibility

  • The venue is wheelchair accessible, with facilities available for visitors with mobility needs.
  • Registered service animals are welcome.
  • Some rooms include dynamic lighting, flashing effects, and upbeat music.

Additional information

  • Last admission is 1 hour before closing; please plan your visit accordingly.
  • Free lockers are available for storing personal items during your visit.


Check availability
Free cancellation

The Upside Down Amsterdam What to bring

  • Have your entry tickets and ID ready for a seamless experience.
  • Bring local currency or your preferred payment method for extras not covered by the ticket.

What’s not allowed

  • Sharp metallic tools or objects, food & beverages, alcohol, drones, and smoking are not allowed on this experience.
  • Due to venue restrictions, pets cannot tag along for this experience.

Accessibility

  • This experience is partially accessible for wheelchair and pram/stroller users.
  • Elevators are available at the venue for easy access.
  • Your guide dogs are welcome at the venue.

Additional information

  • Facilities: parking and lockers.
  • Safety is a priority so this experience is restricted for guests under the age of 13 years without guardians.

Barbie: The Dream Experience What to bring

  • Bring your smartphone voucher and present it at the entrance for admission.
  • Bring a valid photo ID if requested at the entrance.

What’s not allowed

  • Backpacks, strollers, and jackets are not allowed inside the experience; please use the free lockers provided to store your belongings.
  • Pets are not allowed on this experience.

Accessibility

  • The venue is wheelchair accessible, with facilities available for visitors with mobility needs.
  • Registered service animals are welcome.
  • Some rooms include dynamic lighting, flashing effects, and upbeat music.

Additional information

  • Last admission is 1 hour before closing; please plan your visit accordingly.
  • Free lockers are available for storing personal items during your visit.

Inclusions #

The Upside Down Amsterdam

  • Entry tickets to The Upside Down Amsterdam

  • Access to all parts of the attraction

  • Printed welcome picture

  • Digital photo downloads

  • Lockers for small and medium items

  • Access to The Upside Down Café and shop

  • Discount on parking

Barbie The Experience at WONDR

  • Entry tickets to Barbie The Experience at WONDR

  • Access to 12 interactive zones

  • Access to the Barbie-themed café

  • Access to exclusive merchandise from the Barbie Shop

  • Use of lockers

  • You can cancel these tickets up to 24 hours before the experience begins and get a full refund.
Guests exploring Barbie The Dream Experience in Amsterdam with vibrant pink airplane seats and immersive art displays.
Barbie's House with pool and slide at The Dream Experience, Amsterdam.
Guests enjoying Barbie The Dream Experience in Amsterdam with winter-themed decor.
Visitors exploring Monet exhibition at Fabrique des Lumières with immersive digital art displays.
Visitors viewing Monet's artwork at Fabrique des Lumières exhibition.
Guests enjoying Barbie The Dream Experience in Amsterdam with neon rockstar theme.
Guests enjoying Barbie The Dream Experience in a colorful camper setup, Amsterdam.
Guests exploring a Barbie-themed rocket at The Dream Experience in Amsterdam.
Visitors viewing Monet projections at Fabrique des Lumières exhibition.
Monet's landscapes projected at Fabrique des Lumières exhibition, visitors observing.
Combos

Combo (Save 13%): Barbie The Dream Experience + Fabrique des Lumieres Tickets

Experience Barbie’s playful universe and Monet’s immersive masterpieces: Amsterdam’s most creative combo at 5% off.

  • Everything you get at Barbie: The Dream Experience: Entry to WONDR Amsterdam’s Barbie Experience, with access to 12 interactive zones, life-sized playsets, the Barbie DreamHouse™, and themed environments like Malibu, space, and ski slopes.
  • Everything you get at Fabrique des Lumières: Timed entry to the Monet: Master of Impressionism exhibition, plus access to Rousseau: Jungle of Dreams and #Mygirlwithapearl—three digital art shows in one visit, all set to a mesmerisng soundtrack.
  • Why choose this combo: Dive into Barbie’s world of nostalgia and creativity, then get swept away by Monet’s luminous art: all in one day, with a single ticket and extra savings.


Check availability
Free cancellation

Experience Barbie’s playful universe and Monet’s immersive masterpieces: Amsterdam’s most creative combo at 5% off.

  • Everything you get at Barbie: The Dream Experience: Entry to WONDR Amsterdam’s Barbie Experience, with access to 12 interactive zones, life-sized playsets, the Barbie DreamHouse™, and themed environments like Malibu, space, and ski slopes.
  • Everything you get at Fabrique des Lumières: Timed entry to the Monet: Master of Impressionism exhibition, plus access to Rousseau: Jungle of Dreams and #Mygirlwithapearl—three digital art shows in one visit, all set to a mesmerisng soundtrack.
  • Why choose this combo: Dive into Barbie’s world of nostalgia and creativity, then get swept away by Monet’s luminous art: all in one day, with a single ticket and extra savings.

Inclusions #

Fabrique des Lumières

  • Entry to Fabrique des Lumières

  • Entry to the Monet: Master of Impressionism exhibition

  • Entry to the Rousseau: Jungle of Dreams exhibition

  • Entry to #Mygirlwithapearl - The Immersive Edition

Barbie The Experience at WONDR

  • Entry tickets to Barbie The Experience at WONDR

  • Access to 12 interactive zones

  • Access to the Barbie-themed café

  • Access to exclusive merchandise from the Barbie Shop

  • Use of lockers

Exclusions #

  • Guided tour

  • Parking fees (€1,60/hr)

  • Food and drinks at Galaxy Cafe (unless specified in a package)

  • Transportation to and from the venue

  • Personal expenses

  • Special event packages (unless booked separately)

Barbie: The Dream Experience What to bring

  • Bring your smartphone voucher and present it at the entrance for admission.
  • Bring a valid photo ID if requested at the entrance.

What’s not allowed

  • Backpacks, strollers, jackets, prams, child carriers, suitcases, umbrellas, and other large items are not allowed inside the experience; please use the free lockers provided to store your belongings.
  • Smoking, food & beverages, and flash photography are strictly prohibited at the venue.
  • Pets are not allowed on this experience, except for registered service animals.
  • Safety is a priority so this experience is restricted to unsupervised guests under the age of 12 years.

Accessibility

  • The venue is wheelchair accessible, except for the Hall’s tiered seating.
  • Facilities are available for visitors with mobility needs, and two wheelchairs are available for use.
  • Registered service animals and guide dogs are welcome.
  • Some rooms include dynamic lighting, flashing effects, and upbeat music, which may pose risks for individuals with epilepsy or vertigo.
  • 40 seats are available at the main exhibition space. Foldable chairs can be borrowed at the entrance.

Additional information

  • Last admission is 1 hour before closing; please plan your visit accordingly.
  • Free lockers are available for storing personal items during your visit.
  • Facilities include lockers, cloakroom, and restroom.
  • The Monet exhibition is available from Monday to Thursday from 11am to 5pm, on Friday and Saturday until 9pm, and until 6pm on Sunday. Timings for the autumn holidays (Oct 11-26, 2025) will be available soon.

Fabrique des Lumières: Monet, Master of Impressionism Exhibition What to bring

  • Bring your smartphone voucher and present it at the entrance for admission.
  • Bring a valid photo ID if requested at the entrance.

What’s not allowed

  • Backpacks, strollers, jackets, prams, child carriers, suitcases, umbrellas, and other large items are not allowed inside the experience; please use the free lockers provided to store your belongings.
  • Smoking, food & beverages, and flash photography are strictly prohibited at the venue.
  • Pets are not allowed on this experience, except for registered service animals.
  • Safety is a priority so this experience is restricted to unsupervised guests under the age of 12 years.

Accessibility

  • The venue is wheelchair accessible, except for the Hall’s tiered seating.
  • Facilities are available for visitors with mobility needs, and two wheelchairs are available for use.
  • Registered service animals and guide dogs are welcome.
  • Some rooms include dynamic lighting, flashing effects, and upbeat music, which may pose risks for individuals with epilepsy or vertigo.
  • 40 seats are available at the main exhibition space. Foldable chairs can be borrowed at the entrance.

Additional information

  • Last admission is 1 hour before closing; please plan your visit accordingly.
  • Free lockers are available for storing personal items during your visit.
  • Facilities include lockers, cloakroom, and restroom.
  • The Monet exhibition is available from Monday to Thursday from 11am to 5pm, on Friday and Saturday until 9pm, and until 6pm on Sunday. Timings for the autumn holidays (Oct 11-26, 2025) will be available soon.
  • You can cancel these tickets up to 24 hours before the experience begins and get a full refund.

From happy customers

Loved by 47 million+
Trustpilot rating: 4.5 out of 5
Vanessa Mahoungou
FR

Vanessa

France
Jan 2026

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I was alone but I didn't feel lonely, thanks to the staff for taking my photo, as the cameras in the rooms couldn't capture me in every corner. A wonderful experience, I'll be back in the summer.
sophie harris
IE

Sophie

Ireland
Dec 2025

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Great experience it was very entertaining and inclusive for all ages and families it's a fun experience and I recommend it
Marina Pillakouri
CY

Marina

Cyprus
Nov 2025

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+1 more

I loved everything! All the employees were so helpful and sure made the experience better!! All the rooms were super fun with different themes to explore. Also, the macha and hot chocolate we got from the cafe were phenomenal, a bit sweet for our tast but nothing short from amazing. It's definitely a must see if one is visiting Amsterdam.
Audrey Miles

Audrey

Sep 2025
The Barbie Dream Experience in Amsterdam was such a pleasant surprise! It wasn’t even on our itinerary, but it turned out to be one of the most fun things we did on our trip. The whole experience was full of colour, creativity, and great photo moments. The staff were super attentive and made sure we got the most out of every part, especially Clari, who was so friendly and helpful throughout. Highly recommend adding this to your list if you’re in Amsterdam!
Lynne Davison

Lynne

Sep 2025
Wonderful visit which felt like a pink fever dream. Great to discover all the ways Barbie showed the world the diverse roles women and girls can have. Barbie landed on the moon before Nasa!
Lorey Smith
AU

Lorey

Australia
Oct 2025
Fabrique Lumineres was exactly as described - An amazing immersive experience, with 2x shows and fun side rooms including an AI Photo Booth that turned you into a painting ! Loads of fun and highly recommend ! We didn't know what to expect for Amaze and we were blown away, a must do if you're into rave culture or interested in it, loved it !
Catherine PIQUET
FR

Catherine

France
Oct 2025
Magnificent, grandiose, both the images and the music, and original locations where you can admire the shows while lying on the floor. Meditative and relaxing.

Top things to do in Amsterdam

Quick overview 

  • Ways to experience: All Barbie: The Dream Experience tickets grant access to the installation and its themed rooms.
  • Access & entry: Entry is strictly timed; arrive precisely at your pre-booked slot for Barbie: The Dream Experience.
  • Themed zones: Explore the full 1500m² installation, including the life-sized Dreamhouse and fashion studio.
  • Photography allowed: Photos and videos are highly encouraged throughout Barbie: The Dream Experience for social media sharing.
  • Booking urgency: Peak slots (weekends/holidays) sell out fast; secure your Barbie: The Dream Experience tickets early.
  • Experience duration: Allow at least 60–90 mins to fully enjoy and photograph Barbie: The Dream Experience.
  • Smartest move: Book priority access for quicker entry during busy times and guaranteed access.

Which Barbie: The Dream Experience ticket is best for you?

Ticket typeIncludesWhy pick this

Standard entry

Access to all Barbie: The Dream Experience zones

Timed-entry ticket; explore the pink world at your own pace.

Adult-Only + Drink

Access to all Barbie: The Dream Experience zones + 1 welcome cocktail/drink.

Ideal for adult fans seeking a sophisticated, post-work/evening experience.

Barbie + WONDR Combo

Access to Barbie: The Dream Experience + full access to the primary WONDR Experience immersive exhibits.

Best value for a full day; experience two massive, colourful attractions in one booking.

Barbie + Upside Down Combo

Access to Barbie: The Dream Experience + timed entry to The Upside Down Museum Amsterdam.

Great for social media lovers; combine two of Amsterdam's most photogenic attractions.

Barbie + Fabrique Combo

Access to Barbie: The Dream Experience + timed entry to the digital art shows at Fabrique des Lumières.

Perfect for those seeking both fun photo ops and high-culture digital art immersion.

What to expect at Barbie: The Dream Experience

Barbie-themed ski ride with colorful sleds and snowy mountain backdrop.
Barbie's House with pool and slide at The Dream Experience, Amsterdam.
Guests enjoying Barbie, The Dream Experience in a pink convertible at a neon-lit music shop.
Guests posing inside life-sized Barbie boxes at The Dream Experience.
Guests enjoying Barbie The Dream Experience in Amsterdam surrounded by pink disco balls.
Guests enjoying Barbie The Dream Experience in a colorful camper setup, Amsterdam.
Pink-themed cafe table with assorted desserts and drinks at Barbie, The Dream Experience.
1/7

Your Barbie journey awaits

Step directly into the pink-hued world of the iconic doll at Barbie: The Dream Experience, an immersive, 2,000m² installation at WONDR Amsterdam. This 90 to 120-min self-guided journey takes you through 12 interactive zones, blending nostalgia with stunning photo opportunities.

Walk through the DreamHouse

Explore a life-sized replica of the iconic Barbie DreamHouse™, complete with themed rooms, a kitchen, and even a slide. It’s the ultimate photo fantasy included with your Barbie: The Dream Experience ticket.

Iconic playsets brought to life

Pose inside larger-than-life recreations of Barbie's most famous vehicles and settings, including the pink Corvette, the '70s yellow camper van, and the Dreamplane.

Journey through six decades

Travel chronologically through 60+ years of Barbie's evolution. Experience themed rooms like the flower-power Malibu beach and the retro 'Totally Hair' salon, celebrating key moments in her history.

Ultimate photo opportunities

Every corner of Barbie: The Dream Experience is designed as a dynamic, interactive backdrop, ensuring you capture vibrant, shareable memories of your time in this pink universe.

Adults-only evenings

For fans seeking a kid-free experience, special Barbie: The Dream Experience adult-only sessions are offered in the late afternoon and evening, complete with a complimentary welcome drink.

Barbie Café and shop

Conclude your adventure at the exclusive Barbie-themed café for treats and refreshments, or browse the shop for unique, limited-edition merchandise and souvenirs.

Things to know before booking tour tickets to Barbie: The Dream Experience

  • Booking window: The Barbie: The Dream Experience is highly popular and operates at limited capacity. Weekend and afternoon slots often sell out several days in advance, so booking your Barbie: The Dream Experience tickets online early is essential to secure your preferred time.
  • Timed entry: All tickets are for a specific time slot. You must arrive at the WONDR entrance at the time printed on your ticket to ensure smooth entry. Re-entry is not permitted once you leave the WONDR premises.
  • What’s Included: Your ticket grants timed access to the full Barbie: The Dream Experience installation, including 12 immersive, pink-themed zones, the life-sized DreamHouse, and all photo opportunities.
  • Ways to experience: The experience is self-guided and typically takes between 90 to 120 mins. You move through the zones at your own pace, choosing your favourite backdrops for photos.
  • Adult-only sessions: Look for special Barbie: The Dream Experience adult-only tickets. These sessions, usually later in the day, offer a different atmosphere and often include a complimentary welcome drink (non-alcoholic) upon entry.
  • Combination ticket value: Consider purchasing a combo ticket that bundles Barbie: The Dream Experience with entry to the permanent WONDR Museum, The Upside Down Museum, or Fabrique des Lumières for the best overall value.
  • Accessibility & constraints: The venue is generally wheelchair accessible. However, the experience features bright, vibrant colours and high-energy music, which may affect guests with sensory sensitivities. 

Top zones to explore at Barbie: The Dream Experience

Barbie's House with pool and slide at The Dream Experience, Amsterdam.
Ken at Barbie The Dream Experience in Amsterdam with a red convertible and neon signs.
Guests exploring Barbie The Dream Experience in Amsterdam, walking past vibrant fashion displays.
Barbie Malibu van with people relaxing in chairs and a campfire nearby.
Guests enjoying the Barbie Generation Girls set with vibrant decor and retro elements.
1/5

The Barbie DreamHouse

Step inside a massive, life-sized replica of the iconic DreamHouse™. Pose in the kitchen, lounge, and bedroom for the ultimate pink photo fantasy.

Retro Playsets Zone

Explore giant, immersive recreations of Barbie's most famous vehicles and settings. Take a seat in the pink Corvette or pose by the vintage camper van. This zone offers nostalgic, vibrant backgrounds for your photos.

The Closet of Dreams

Witness an extravagant display of Barbie fashion through the decades, from original vintage looks to modern designer collaborations.

Malibu Beach & Poolside

Transport yourself to a sunny, flower-power paradise inspired by Barbie's Malibu era. This brightly themed area is perfect for fun, colourful selfies and enjoying the cheerful, upbeat atmosphere.

Adults-Only Pink Lounge

Available with the Barbie: The Dream Experience adult-only ticket, this dedicated area offers a relaxing space with a complimentary drink, extending the glamorous pink party atmosphere in the evening.

What to see at Barbie: The Dream Experience

Barbie Dreamhouse experience with visitors exploring vibrant pink rooms and outdoor swing.

The Life-Size DreamHouse™

Step inside the iconic, multi-story Barbie DreamHouse™ recreated in life-size scale. Pose in the kitchen, lounge, and bedroom, capturing the ultimate fantasy photos.

Guests enjoying Barbie The Dream Experience in a colorful camper setup, Amsterdam.
Guests exploring Barbie The Dream Experience in Amsterdam, walking past vibrant fashion displays.
Guests exploring Barbie-themed airplane interior at The Dream Experience in Amsterdam.
Guests enjoying Barbie The Dream Experience in Amsterdam surrounded by pink disco balls.

Plan your visit to Barbie: The Dream Experience

Guests exploring the pink Barbie rocketship interior with control panels and space-themed windows.
  • Daily: 9:30am– 8pm
  • School holidays: 9:30am–9pm

Recommended duration: 1.5  hours

Best time to visit: Weekday mornings (before 10am) or late afternoons (after 4pm) to avoid peak hours.

Address: Meeuwenlaan 88 - B, 1021 JK Amsterdam | Find on Maps

  • By metro: 52
    Nearest station: Noorderpark
  • By ferry: F2
    Nearest pier: IJplein
  • By car: Via IJ-tunnel
    Nearest parking: Meeuwenlaan 263 Garage
Guide dog in harness standing on a park path.
  • Accessibility: The venue is primarily wheelchair accessible with ramps and lifts available throughout the building. However, some interactive elements, specifically the second floor of the life-sized DreamHouse™ and the interior of the Astronaut's Rocket, are not fully accessible to wheelchairs. 
  • Guide dogs: Registered service animals are welcome.
  • Storage: Free lockers are provided for guests to store jackets, coats, and small personal belongings.
  • Restrooms: Accessible and standard restrooms are located on-site.
  • Changing stations: Dedicated baby-changing facilities are available in the restrooms.
Barbie-themed cafe table with colorful desserts and drinks in Amsterdam.

The Barbie: The Dream Experience features a full in-house Barbie Café, accessible with or without an experience ticket.

Guests can enjoy a fabulous, playful menu featuring colourful, themed treats like pink lattes, milkshakes, and sweet cupcakes. For something more substantial, they offer brunch items and classics like burgers and fries, reflecting the glamorous spirit of the Barbie: The Dream Experience.

Visitor tips

  • Photo ready: The entire Barbie: The Dream Experience is highly visual. Charge your phone battery and clear storage space, as you will encounter over 12 unique, large-scale sets, all designed for creative photo opportunities.
  • Check accessibility: While the experience is generally wheelchair accessible, please note that the interior of the rocket and the second floor of the Barbie DreamHouse™ are generally not accessible via wheelchair. Hosts are available to assist where possible.
  • Lockers are free: Backpacks, jackets, and strollers are not permitted inside the experience to keep the flow clear. Free lockers are provided at the entrance of the Barbie: The Dream Experience for your belongings.
  • Adult-only sessions: If you prefer a more grown-up experience, book the specific Adults-Only sessions offered daily, typically starting in the late afternoon. This is a popular option at Barbie: The Dream Experience.
  • Timing: The experience is self-guided and takes approximately 90 to 120 minutes. Arrive promptly at your selected time slot to ensure you have plenty of time to explore all 12 interactive zones before the last entry.

Frequently asked questions about Barbie: The Dream Experience tickets

Yes, advance booking online is strongly recommended. Tickets are timed entry, and popular slots, especially weekends, often sell out quickly.