Are the Johan Cruijff ArenA tours suitable for non-football fans?

Absolutely! The tour offers fascinating insights into the architecture, history, and event-hosting capabilities of the stadium, making it an engaging experience for all visitors, not just football enthusiasts.

With the Johan Cruijff ArenA tickets, how long can I spend at the stadium?

The duration of your visit depends on the tour ticket you have purchased or the kind of visit you want. The Johan Cruijff ArenA guided tours take about 75 minutes while a self-guided tour only takes an hour.

What happens if I miss my time slot for the tour?

If you miss your scheduled time, it’s best to contact the stadium staff. Depending on availability, they may be able to accommodate you on a later tour, but this is not guaranteed.

Can I enter the Johan Cruijff ArenA more than once with the same ticket?

Tickets are valid for a single entry, so plan your visit and don’t miss any of the highlights.

Are the Johan Cruijff ArenA tours suitable for children?

Yes, the tour is family-friendly and enjoyable for both children and adults, offering a fun and educational experience for football fans of all ages.

Is it worth booking the VIP tour at Johan Cruijff ArenA?

Absolutely! The VIP tour gives you access to exclusive zones like the Boardroom, Sky Lounge, Royal Lodge & Press Room, plus you get fascinating stories from your guide that you won’t hear anywhere else.

What’s the difference between a guided tour and a self-guided tour?

The self-guided tour lets you explore at your own pace with an audio guide, while the guided tour includes a local expert who’ll share hidden stories, anecdotes, and fun facts you’d miss otherwise.

Can I take the Johan Cruijff ArenA Tour on a match day?

Yes! Match day tours have limited slots and let you soak up the stadium buzz just before kick-off. The Dressing Rooms are restricted for players’ privacy, but the atmosphere more than makes up for it. Note that to join a matchday stadium tour, you require a ticket to the match on the same day.

Can I host private events at the Johan Cruijff ArenA?

Yes, the stadium is available to host <link linkType="custom" newTab="true" url="https://www.johancruijffarena.nl/en/type-evenementen/" id="m8tRodHx" shortCodeType="link" text="private events" /> such as corporate meetings, parties, and even galas. Contact <link linkType="custom" newTab="true" url="mailto:sales@johancruijffarena.nl" id="ewWBdmUs" shortCodeType="link" text="sales@johancruijffarena.nl" /> for more details on bookings.

Johan Cruijff Arena Tour | AFC Ajax Museum & Stadium Tour

From happy customers

Loved by 49 million+

Trustpilot rating: 4.5 out of 5

Clizia B

Italy

Group

Last week

‌

+2 more

Great experience! The office is easily located at the end of the central station on the right. The staff inside are friendly, as is the woman outside the bus on the platform. The bus was a very comfortable double-decker that departed on time. It was a pleasant journey through the village. The driver was excellent, providing information in multiple languages and, most importantly, departed on time on the return journey, arriving at the parking lot half an hour early, allowing us to board in the warmth given the cold and windy day. Two tips: get more information outside the office at the station, as the Headout name wasn't on the sign outside, and be able to find out the return time when booking, which the driver only told us during the journey.

Wadah A

Family

Last week

‌

Visiting Keukenhof felt like stepping into a living painting. Every path unfolds into a breathtaking sea of colors, where millions of tulips, hyacinths, and daffodils create a harmony that is almost unreal. The attention to detail is astonishing—each garden tells its own story, blending art, nature, and creativity in a way that captivates every sense. What makes Keukenhof truly special is not just the beauty, but the atmosphere. There is a sense of calm, inspiration, and joy in every corner. Whether you’re walking through themed gardens, crossing charming bridges, or simply pausing to admire the endless blooms, the experience feels magical. It’s not just a park—it’s a celebration of life, color, and nature at its finest. An absolute must-visit that stays with you long after you leave. 🌷

Cristian R

Austria

Family

Last week

‌

#Very nice cruise, very cosy and comfortable inside with comfortable sitting and table for each group/family, everything to be seen was clearly in sight. 1 hour indeed. The only thing, we did not pass in front of Anna Frank house.

Patryk L

Poland

Solo

2 weeks ago

‌

Audio guide and boat operator (capitan) funny jokes, inside stories. Nice route - 1 hour is long enough to see the most intersting parts and not to get bored.

Sofie M

Czech Republic

Family

Last week

‌

The Rijksmuseum is one of the most impressive museums I have ever visited. The building itself is beautiful, with a mix of historic and modern design that makes it feel both grand and welcoming. Inside, the museum has an incredible collection of art and history, including famous Dutch paintings, detailed sculptures, and fascinating exhibits about the Netherlands. The highlight for me was seeing the masterpieces by Rembrandt and Vermeer up close—they feel much more powerful in real life than in pictures. The museum is very well organized, making it easy to explore at your own pace without feeling lost. There are also interactive displays that make learning more engaging, especially for younger visitors. Overall, the Rijksmuseum offers a rich cultural experience and is definitely worth visiting if you are in Amsterdam.

Marianne P

France

Couple

Last week

‌

A beautiful site with a very extensive collection of works A wonderful surprise: the museum’s superb and impressive library An unforgettable moment

Royer M

Couple

3 weeks ago

‌

A magnificent stadium and a top-notch guide. Clear explanations and a smooth tour. I'd love to go back someday to see an Ajax game

Adam N

United Kingdom

Solo

Mar 2026

‌

This tour was the highlight of my trip to Amsterdam. The tour guide was super passionate about the club which made it all the better to have someone who cared about the club showing you round.

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Why book Johan Cruijff ArenA tours

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Behind the scenes access

Get access to the Players' Dressing Rooms, Mixed Zone, Players' Tunnel, Pitch, Manager’s Dug-out, and Ajax Gallery of Fame. You can also upgrade your tickets to see restricted areas like the Boardroom, Sky Lounge, Royal Lodge & Press Room.

See the home of Ajax FC

The Johan Cruijff ArenA is the home stadium of Ajax, four-time Champions League winners. Touring the arena lets you walk in the footsteps of legendary players, like Johan Cruijff and Frank Rijkaard, and see one of the most famous football grounds.

Behind-the-scenes access

The tour provides exclusive behind-the-scenes access to areas usually off-limits to the public, such as the locker rooms, the players’ tunnel, press rooms, and VIP sections.

Stadium history

Originally called the Amsterdam Arena, it got a name change in 2018 to honor Johan Cruijff, one of the greatest football stars ever.

Unique architecture

Opened in 1996, it was one of the first stadiums in Europe to feature a retractable roof. Designed by Dutch architect Rob Schuurman, the stadium resembles a flying saucer! Inside, the stairwells twist and turn like giant shoelaces. The stadium is also a UEFA-classified Category 4 stadium - a luxury stadium of the highest category.

Which Johan Cruijff ArenA tour is best for you

Classic tour

Duration: 30-60 mins
Guide: Optional upgrade

Get a glimpse of the Ajax dressing room, mixed zone, the player's tunnel, the pitch, the manager's dug-out, press room, and the Ajax Gallery of Fame, all within an hour.

Recommended tours:

Johan Cruijff ArenA Classic Tour

VIP tours

Duration: 2 hours
Guide: Yes

Join a professional tour guide for a VIP experience and get exclusive access to parts of the Johan Cruijff ArenA as well as a free cold drink and an exclusive scarf.

Recommended tour:

Johan Cruijff ArenA VIP Tour

Combo tours

Duration: Flexible
Guide: No

Save time and money on a combo tour which includes a self-guided tour of the Johan Cruijff ArenA and an Amsterdam Canal Cruise, entry to the Heineken Experience, or entry to AMAZE Amsterdam.

Recommended tour:

Johan Cruijff ArenA + Amsterdam Canal Sightseeing Cruise Tickets
Heineken Experience + Johan Cruijff ArenA Classic Tour Tickets

Discounted tickets: Tickets for infants from age 0 to 4 are free, while children under 13 get discounted prices. For more details, please check your tickets before purchasing.

Johan Cruijff ArenA highlights

Players’ Tunnel

Experience the adrenaline rush as you walk through the famous players’ tunnel that Ajax players walk through to enter the pitch. The stadium often plays crowd sound effects as you emerge onto the field, simulating the goosebumps moment of match day. This multisensory touch makes every visitor feel like a star player for a moment.

Pitch & Dugout

Stand pitchside in the 55,000-seat stadium, walk along the grass edge, or even onto the field, and imagine the roar of the crowd. You can sit in the team dugouts where the Ajax coach and substitutes are during matches—a prime photo op with the stadium as backdrop. This unrestricted view of the arena from a player’s perspective is a tour centerpiece.

Home & Away Dressing Rooms

A peek into the Ajax home dressing room showcases the stalls of players, with jerseys hung, including Tadic’s #10 and Alvarez’s #4. Learn about pre-game routines and superstitions. If Ajax’s locker room is in use or being prepared, the tour instead shows a VIP dressing area or the visitors’ locker room for an interesting contrast.

Press Room & Mixed Zone

Try out the hot seat in the press conference room where managers give post-game interviews. Pose with a mock microphone or sit behind the press desk, recreating the feeling of post-match interviews. In the adjacent mixed zone, learn how media meet players after games where global press converge, adding depth to the tour experience.

Ajax Gallery of Fame

Explore the Ajax museum and trophy exhibit to see the club’s history come alive through displays of Eredivisie championship shields, European Cup trophies from the 1970s and 1995 Champions League, and memorabilia like Johan Cruyff’s jersey and boots. See the shrine of silverware and the jersey #14 of Cruijff up close, amongst interactive exhibits.

Skybox

Soak in a bird’s-eye view from a luxury skybox or the Royal Lounge. Accompanied by a complimentary drink with the VIP tour, this stop lets you witness the stadium’s scale and design in comfort and hear stories of VIP guests and even the Dutch Royal Family’s connections, including how the “Royal Box” is used by players’ families.

Plan your visit to Johan Cruijff ArenA

Monday to Friday: 7am to 6pm
Saturday and Sunday: 9am to 6pm

Note: On match days, only visitors with tickets to a match on the same day can go on a Matchday Stadium Tour. Note that the Ajax Dressing Rooms will not be accessible during Matchday tours. On the day of an Ajax match, the stadium opens 1.5 hours before the start, while the main entrance E is open 2.5 hours before the match.

Closed on: Tours are not available on concert days.

Last entry: The last tour departs at 4:30pm

Address: Johan Cruijff Boulevard 1, 1100 DL Amsterdam, Netherlands | Find on Maps

By bus: 120, 300, 41
Nearest stops: Amsterdam Bijlmer Arena, Station Bijlmer Arena and Amsterdam, Station Bijlmer Arena (Perron B)
By metro: 50 and 54
Nearest station: Bijlmer Arena station
By train: IC & SPR
Nearest station: Bijlmer Arena station
By car: 8.2 kms (From city center)
Car parking: P1-the Transferium, under the stadium

Toilets: Toilets are present in all sections of the stadium. Accessible toilets are located at main entrance E and near the spaces for people with reduced mobility.
First-aid: The stadium has 4 first-aid posts: on the north and south sides of Ring 1 and on the north and south sides of Ring 2.
Parking: Paid parking facilities are available in and around the stadium. You can book your parking spaces here.
Shop: You can buy merchandise including custom jerseys, mugs, keychains, footballs, and more at the Ajax Fanshop. You can also shop for souvenirs online.
Drinks: Visitors can enjoy hot and cold drinks at the lounge.
Food stalls: Food establishments available in the stadium are Kick's fresh sandwiches, Catering Club, Mr. Long, Food Salon Snacks, Kiosk drink and bites, and a coffee cart.
Escalators: Find escalators at the main entrance E and entrances A, C, G, J, and M.

Visitors seated in Johan Cruijff ArenA, Amsterdam, during VIP tour with scarves.

Wheelchair accessibility: This experience is wheelchair and pram/stroller-accessible.
Lifts: Visitors in wheelchairs can opt for lifts. Lifts go up to the top level and can be accessed from the main entrance E.
Service animals: Guide and service dogs are welcome. You need to request in advance to bring your pet companion.

Visitors touring the Johan Cruijff ArenA locker room in Amsterdam.

Food: Visitors are not allowed to bring food or drinks from outside.
Photography: Cameras are allowed for personal purposes, but selfie sticks are banned.
Smoking: You cannot smoke inside the stadium. It is a non-smoking zone.
Bag policy: Only A4-size bags are allowed inside the stadium.
Payments: Ditch the cash - the stadium only accepts card payments.

Restaurants at Johan Cruijff ArenA:

ON5th by Lute: Exclusive 3-course dinner amidst stylish decor
Glasgow ’72 Lounge: Enjoy delicious steaks and salads with a great view
House of Legends: Classic Indonesian cuisine with a unique view of the field

Visitor tips

The stadium has no locker facility. You can, however, store all your belongings at Lockerpoint for a fee.
Show up 15 mins before your tour starts. If you're extra early, you might snag a spot on an earlier tour (but it depends on how many people are there).
Weekdays are less crowded, and visiting during off-peak hours, such as early morning or late afternoon, can offer a more relaxed experience.
Wondering what the itinerary for your tour is? First, you'll peek into the locker room, then it's on to the field, where you get to snag a seat on the actual bench where the players sit! After that, you can explore the rest at your own pace. This includes the home dressing room, the press room, a trophy room, and a hall of fame wall celebrating legends. The tour ends at the club shop, because who could say no to souvenirs!
The climb to the grandstand is very steep, and the "foot space" to the next row of seats is narrow, so be careful walking here. Wear comfortable footwear so you don’t slip.
While the Amsterdam Bijlmer ArenA station is closest to the stadium, Strandvliet may be more convenient and will have fewer crowds, depending on where you enter and exit.
When leaving, the first few train compartments from Bijlmer ArenA will be packed because they’re closest to the entrance. Make your way to the back for less crowded compartments.
If you’re not exploring much of Amsterdam and you’re only in town for a night or two, stay at a nearby hotel. However, if you are interested in checking out museums and the nightlife, stay in the city center or the Amstel region, as the stadium is well-connected by public transport.

What to bring

Ensure your entry tickets and ID are on hand for a smooth experience.

What’s not allowed

Outside food & beverages, alcohol, sharp metallic tools or objects, smoking, vaping, drugs, tripods, bags larger than A4 size, and suitcases are not permitted on this experience.
Your pets are not permitted on this experience.

Accessibility

This experience is accessible to wheelchair and pram/stroller users, but some areas of the stadium may have limited accessibility.
For your convenience, ramps and elevators are available throughout the venue.
For your convenience, guide dogs are welcome to join you.

Additional information

The route and access to certain areas may vary based on availability and events.
Group tours are available for 20-50 people with discounts; check availability in advance.
Some tours may have age or group restrictions (e.g., birthday parties for children).
Matchday tours are only available when attending an Ajax match.
Guides speak English and Dutch. Your language group will be assigned when you arrive at the Johan Cruijff ArenA.
Available facilities: Washroom, baby changing areas, paid parking, souvenir shop.

Inclusions #

Access to the Johan Cruijff ArenA
Access to the players’ tunnel, dugouts, dressing rooms, and match-day route walked by Ajax legends
Access to the Ajax Gallery of Fame
Availability of participation in special tours: Matchday Tour, Birthday Party, ArenA x Heineken, Innovation Tour (as per option selected)
Self-guided, guided, or VIP tours with added drinks (as per option selected)
English or Dutch guide who can customize your tour as per your group’s interest (as per option selected)
Seating in the dugouts with a view of the field (as per option selected)
Access exclusive areas, like Boardroom, Royal Lodge and Press Room with your VIP pass (as per option selected)
An exclusive Ajax scarf (as per option selected)
A drink in the Sky Lounge (as per option selected)
10% discount in the Ajax fanshop (as per option selected)
Duration: 75-mins or 120-mins (as per tour selected)

Exclusions #

Hotel pickup and drop-off
Gratuities/tips
Souvenir photos
Food and beverages (unless specified in special tours)
Personal expenses
Parking

You can cancel these tickets up to 24 hours before the experience begins and get a full refund.

What to bring

Ensure your entry tickets and ID are on hand for a smooth experience.

What’s not allowed

Outside food & beverages, alcohol, sharp metallic tools or objects, smoking, vaping, drugs, tripods, bags larger than A4 size, and suitcases are not permitted on this experience.
Your pets are not permitted on this experience.

Accessibility

This experience is accessible to wheelchair and pram/stroller users, but some areas of the stadium may have limited accessibility.
For your convenience, ramps and elevators are available throughout the venue.
For your convenience, guide dogs are welcome to join you.

Additional information

The route and access to certain areas may vary based on availability and events.
Group tours are available for 20-50 people with discounts: check availability in advance.
Some tours may have age or group restrictions (e.g., birthday parties for children).
Matchday tours are only available when attending an Ajax match.
The guided tour runs in English and Dutch. You can’t select a language when booking, but on arrival you’ll get to join your preferred group.
Available facilities: Washroom, baby changing areas, paid parking, souvenir shop.

Inclusions #

Guided tour of Johan Cruijff ArenA
An expert English or Dutch guide that can customize your tour as per your group’s interest
10% discount in the Ajax fanshop
Access to the players’ tunnel, dugouts, dressing rooms, and match-day route walked by Ajax legends
Access to the Ajax Gallery of Fame
Seating in the dugouts with a view of the field (as per option selected)
Access exclusive areas like Boardroom, Royal Lodge & Press Room (as per option selected)
An exclusive Ajax scarf (as per option selected)
A drink in the Sky Lounge (as per option selected)
Duration: 75-mins or 120-mins (as per the tour selected)

Exclusions #

Transportation to and from the stadium
Food and beverages (unless specified in special tours)
Personal expenses
Parking fees

You can cancel these tickets up to 24 hours before the experience begins and get a full refund.

What to bring

Ensure your entry tickets and ID are on hand for a smooth experience.

What’s not allowed

Outside food & beverages, alcohol, sharp metallic tools or objects, smoking, vaping, drugs, tripods, bags larger than A4 size, and suitcases are not permitted on this experience.
Your pets are not permitted on this experience.

Accessibility

This experience is accessible to wheelchair and pram/stroller users, but some areas of the stadium may have limited accessibility.
For your convenience, ramps and elevators are available throughout the venue.
For your convenience, guide dogs are welcome to join you.

Additional information

The route and access to certain areas may vary based on availability and events.
Group tours are available for 20-50 people with discounts; check availability in advance.
Some tours may have age or group restrictions (e.g., birthday parties for children).
Matchday tours are only available when attending an Ajax match.
Available facilities: Washroom, baby changing areas, paid parking, souvenir shop.

Inclusions #

Guided tour of the Johan Cruijff ArenA
Access to the players’ tunnel, dugouts, dressing rooms, and match-day route walked by Ajax legends
Access to the Ajax Gallery of Fame
Access other exclusive areas, like Boardroom, Royal Lodge & Press Room
An exclusive Ajax scarf
A drink in the Sky Lounge
10% discount in the Ajax fanshop

You can cancel these tickets up to 24 hours before the experience begins and get a full refund.

What to bring Johan Cruijff ArenA Stadium

Carry your entry tickets and a valid ID for a smooth entry experience.

The Upside Down Amsterdam

Carry your entry tickets and a valid ID.
Bring local currency or your preferred payment method for any extras not included in the ticket.

What’s not allowed Johan Cruijff ArenA Stadium

Outside food and beverages, alcohol, smoking, vaping, and drugs are not permitted.
Sharp metallic objects, tripods, bags larger than A4 size, and suitcases are not allowed.
Pets are not allowed at the venue.

The Upside Down Amsterdam

Food and beverages, alcohol, smoking, and drones are not permitted.
Sharp metallic objects are not allowed.
Pets are not allowed at the venue.

Accessibility Johan Cruijff ArenA Stadium

The venue is wheelchair and pram/stroller accessible, though some areas may have limited access.
Ramps and elevators are available for convenience.
Guide dogs are welcome.

The Upside Down Amsterdam

The venue is partially accessible for wheelchair and pram/stroller users.
Elevators are available for easier movement.
Guide dogs are welcome.

Additional information Johan Cruijff ArenA Stadium

Access to certain areas may vary depending on availability and ongoing events.
Group tours for 20–50 people are available with discounts; check in advance.
Some tours may have age or group restrictions.
Matchday tours are only available when attending an Ajax match.
Facilities include restrooms, baby changing areas, paid parking, and a souvenir shop.

The Upside Down Amsterdam

Facilities include parking and lockers.
For safety reasons, guests under 13 must be accompanied by a guardian.

Inclusions #

Johan Cruijff ArenA Stadium Tour

Access to Johan Cruijff ArenA Stadium
Access to the players’ tunnel, dugouts, dressing rooms, and match-day route walked by Ajax legends
Access to the Ajax Gallery of Fame

The Upside Down Amsterdam

Entry tickets to The Upside Down Amsterdam
Access to all parts of the attraction
Printed welcome picture
Digital photo downloads
Access to The Upside Down Café and shop
Discount on parking

Exclusions #

Johan Cruijff ArenA Stadium Tour

Hotel pickup and drop-off
Gratuities/tips
Souvenir photos
Food and beverages (unless specified in special tours)
Personal expenses
Parking

The Upside Down Amsterdam

Guided tour of the museum

You can cancel these tickets up to 24 hours before the experience begins and get a full refund.

What to bring Johan Cruijff ArenA Stadium Tour

Keep your entry ticket and valid ID ready for hassle-free entry.

Keukenhof Entry with Transfers from Amsterdam

Make sure to carry your entry ticket and ID for smooth access.
Wear comfortable walking shoes and dress appropriately for the weather.
Note that Keukenhof is a cashless venue, so bring a card for any personal purchases not included in your ticket.

What's not allowed Johan Cruijff ArenA Stadium Tour

Food and drinks from outside, alcohol, sharp metal objects, smoking, vaping, drugs, tripods, bags larger than A4 size, and suitcases are not permitted.
Pets are not allowed due to venue rules.

Keukenhof Entry with Transfers from Amsterdam

Drone usage is not allowed at the site.
Pets are not permitted due to venue regulations.

Accessibility Johan Cruijff ArenA Stadium Tour

The stadium is wheelchair and stroller accessible, though some sections may have limited access.
Ramps and elevators are available throughout the venue.
Guide dogs are permitted inside the stadium.

Keukenhof Entry with Transfers from Amsterdam

The gardens are accessible for wheelchair and stroller users.
Wheelchairs can be rented via www.keukenhof.nl.

Additional information Johan Cruijff ArenA Stadium Tour

Certain areas and tour routes may change depending on events or availability.
Group bookings are available for 20–50 people with discounted rates; advance confirmation is recommended.
Some restrictions may apply for specific tour types, such as children’s groups or special events.
Matchday tours are only available on Ajax match days.
Facilities include restrooms, baby-changing areas, paid parking, and a souvenir shop.

Keukenhof Entry with Transfers from Amsterdam

Exchange your voucher to receive your official entry ticket for the bus tour.
Tickets are valid only for the date stated on them.
The Amsterdam meeting point will be confirmed on your final voucher and may vary by option.
Travel time is typically 35–50 minutes each way, depending on traffic conditions.
Plan for around 6–8 hours at Keukenhof, though you may stay until closing time.
Return buses operate between 11am and 6:30pm, with the final departure from Keukenhof at 6:30pm.
Facilities include free Wi-Fi, lockers, luggage storage, dining options, parking, EV charging points, and bicycle rental.

Inclusions #

Johan Cruijff ArenA Stadium Tour

Access to the Johan Cruijff ArenA
Access to the players’ tunnel, dugouts, dressing rooms, and match-day route walked by Ajax legends
Access to the Ajax Gallery of Fame

Keukenhof Entry with Transfers from Amsterdam

Full-day tour to Keukenhof
Round-trip shuttle transfer from Amsterdam
Boarding from Centraal Station
Transfers on a luxury, air-conditioned bus with guaranteed seating
Entry ticket to Keukenhof
Free detailed Keukenhof map and practical leaflet with tips from locals in English, Spanish, Italian, French, and German
Friendly hosts to assist at departure and arrival

Exclusions #

Johan Cruijff ArenA Stadium Tour

Hotel pickup and drop-off
Gratuities/tips
Souvenir photos
Food and beverages (unless specified in special tours)
Personal expenses
Parking

Keukenhof Entry with Transfers from Amsterdam

Food and drinks

You can cancel these tickets up to 4 days before the experience begins and get a full refund.

What to bring

Johan Cruijff ArenA + Canal Cruise

Ensure your entry tickets and ID are on hand for a smooth experience.

What’s not allowed

Johan Cruijff ArenA + Canal Cruise

Your pets are not permitted on this experience.

Johan Cruijff ArenA

Outside food & beverages, alcohol, sharp metallic tools or objects, smoking, vaping, drugs, tripods, bags larger than A4 size, and suitcases are not permitted on this experience.

Accessibility

Johan Cruijff ArenA + Canal Cruise

For your convenience, guide dogs are welcome to join you.

Johan Cruijff ArenA

This experience is accessible to wheelchair and pram/stroller users, but some areas of the stadium may have limited accessibility.
For your convenience, ramps and elevators are available throughout the venue.

Canal Cruise

This experience is not accessible to wheelchair and pram/stroller users.

Additional information

Johan Cruijff ArenA

The route and access to certain areas may vary based on availability and events.
Group tours are available for 20-50 people with discounts; check availability in advance.
Some tours may have age or group restrictions (e.g., birthday parties for children).
Matchday tours are only available when attending an Ajax match.
Available facilities: Washroom, baby changing areas, paid parking, souvenir shop.

Canal Cruise

All boats are covered, allowing you to be warm and comfortable regardless of the weather.
Available facilities: Wi-Fi and restroom

Inclusions #

Johan Cruijff ArenA

Access to the Johan Cruijff ArenA
Access to the players’ tunnel, dugouts, dressing rooms, and match-day route walked by Ajax legends
Access to the Ajax Gallery of Fame
Availability of participation in special tours: Matchday Tour, Birthday Party, ArenA x Heineken, Innovation Tour

Canal Cruise

1-hour canal cruise
Audio guide in English and Dutch onboard and in 17 additional languages via mobile app
Free WiFi & restroom onboard
Certified experienced captains
Colouring page or bingo for children

You can cancel these tickets up to 24 hours before the experience begins and get a full refund.

What to bring AMAZE Amsterdam & Johan Cruijff ArenA

Have your entry tickets and a valid ID ready for a seamless experience.

What’s not allowed AMAZE Amsterdam

The experience may not be suitable for guests with epilepsy due to strong lights, lasers, loud sounds, smoke, and flashing video effects.
Pets are not allowed on this experience.
Professional filming is not permitted.

Johan Cruijff ArenA

Pets are not allowed on this experience.
Alcohol, fireworks, and certain items such as bottles, cans, sticks, banners, and football shirts (except during football matches) are prohibited.

Accessibility AMAZE Amsterdam

Wheelchair and pram/stroller accessible.
Not recommended for guests with claustrophobia.
Guide dogs are welcome.

Johan Cruijff ArenA

Wheelchair and pram/stroller accessible.
Guide dogs are welcome.

Additional information AMAZE Amsterdam

Guests must be aged 10 or older.
Children under 16 must be accompanied by an adult.
Alcohol may be available depending on the option chosen; availability is subject to age restrictions and local laws. Please carry a valid ID and drink responsibly.

Johan Cruijff ArenA

Only bags up to A4 size (30 cm x 21 cm x 10 cm) are allowed after security checks.
Access to the dressing rooms may be restricted on match days.
Tour routes can change due to operational reasons.
Tours do not operate on January 1 and April 27.
Tour timings may vary on event and match days.

Inclusions #

AMAZE Amsterdam

Entry to AMAZE Amsterdam
1-hour audio-visual experience
Access to the AMAZE Lounge
1 complimentary drink (as per option selected)

Johan Cruijff ArenA

Entry to Johan Cruijff ArenA
75-min self-guided tour
Access to the Players Dressing Rooms, Mixed Zone, Players Tunnel, Pitch, Manager’s Dug-out and Ajax Gallery of Fame
10% discount at the official Ajax Fanshop & FEBO restaurant

Exclusions #

AMAZE Amsterdam

Guided tour
Food and drinks (besides the complimentary drink; available for purchase)

Johan Cruijff ArenA

Guided tour
Access to exclusive areas

You can cancel these tickets up to 24 hours before the experience begins and get a full refund.

What to bring Johan Cruijff ArenA + Heineken Experience

Have your entry tickets and ID ready for a seamless experience.

What’s not allowed Johan Cruijff ArenA + Heineken Experience

Outside food & beverages, alcohol, sharp metallic tools or objects, smoking, vaping, drugs, large bags, and suitcases are not allowed on this experience.
Due to venue restrictions, pets cannot tag along for this experience.

Johan Cruijff ArenA

Tripods and luggage bags bigger than A4 size are not allowed on this experience.

Heineken Experience

Safety is a priority, so this experience is restricted to guests under the age of 18 years.

Accessibility Johan Cruijff ArenA + Heineken Experience

Your guide dogs are welcome at the venue.

Johan Cruijff ArenA

This experience is wheelchair and pram/stroller accessible, but some areas of the stadium may have limited accessibility.
Ramps and elevators are available at the venue for easy access.

Heineken Experience

This experience is wheelchair accessible. However, visitors with disabilities are encouraged to contact Heineken Experience in advance to arrange a suitable tour, subject to safety and accessibility considerations.

Additional information Johan Cruijff ArenA

The route and access to certain areas may vary based on availability and events.
Group tours are available for 20–50 people with discounts; check availability in advance.
Matchday tours are only available when attending an Ajax match.
Facilities: Washroom, baby changing areas, paid parking, souvenir shop.

Heineken Experience

Facilities: lockers, cloakroom, and restroom.

Inclusions #

Johan Cruijff ArenA

Access to the Johan Cruijff ArenA
Access to the players’ tunnel, dugouts, dressing rooms, and the match-day route walked by Ajax legends
Access to the Ajax Gallery of Fame

Heineken Experience

Entry to Heineken Experience
Live presentation in English
Audio guide in Dutch, German, French, Italian, Spanish, and Portuguese
2 complimentary Heinekens

These tickets can't be cancelled or rescheduled.

What to bring

Johan Cruijff ArenA + Moco Museum

Ensure your entry tickets and ID are on hand for a smooth experience.

Moco Museum

Pack earphones for your audio guide experience.

What’s not allowed

Johan Cruijff ArenA + Moco Museum

Outside food & beverages, alcohol, sharp metallic tools or objects, smoking, vaping, drugs, and large bags are not permitted on this experience.
Your pets are not permitted on this experience.

Johan Cruijff ArenA

Tripods and bags larger than A4 size are not permitted on this experience.

Moco Museum

Drones, hats, and bags are not permitted on this experience.
Flash photography is strictly prohibited at the venue.
For safety reasons, guests under the age of 16 years are not allowed unsupervised on this experience.

Accessibility

Johan Cruijff ArenA + Moco Museum

For your convenience, guide dogs are welcome to join you.

Johan Cruijff ArenA

This experience is accessible to wheelchair and pram/stroller users, but some areas of the stadium may have limited accessibility.
For your convenience, ramps and elevators are available throughout the venue.

Moco Museum

This experience is not accessible to wheelchair and pram/stroller users.

Additional information

Johan Cruijff ArenA

The route and access to certain areas may vary based on availability and events.
Group tours are available for 20-50 people with discounts; check availability in advance.
Some tours may have age or group restrictions (e.g., birthday parties for children).
Matchday tours are only available when attending an Ajax match.
Available facilities: Washroom, baby changing areas, paid parking, souvenir shop.

Moco Museum

Available facilities: restroom and free Wi-Fi.
Children under 7 years old do not have to pay a ticket and can visit the museum for free. However, reserve a free child (0-6) ticket for them.

Inclusions #

Johan Cruijff ArenA

Access to the Johan Cruijff ArenA
Access to the players’ tunnel, dugouts, dressing rooms, and match-day route walked by Ajax legends
Access to the Ajax Gallery of Fame
Availability of participation in special tours: Matchday Tour, Birthday Party, ArenA x Heineken, Innovation Tour

Moco Museum

Entry to Moco Museum
Access to permanent and temporary exhibitions
Audio guides in English, Dutch, German, French, Spanish, and Italian
Access to Moco garden and museum shop

Exclusions #

Johan Cruijff ArenA

Hotel pickup and drop-off
Gratuities/tips
Souvenir photos
Food and beverages (unless specified in special tours)
Personal expenses
Parking

Moco Museum

Parking
Food and beverages
Guided tours
Headphones for audio guide (bring your own)

You can cancel these tickets up to 24 hours before the experience begins and get a full refund.

What to bring

Bring a fully charged smartphone to access your digital iAmsterdam City Card via the official app throughout the day.
Bring a valid photo ID matching the name on your booking if requested at any attraction.

Accessibility

Accessibility varies by attraction. Please check the individual venue’s website or the iAmsterdam City Card app for specific accessibility information before your visit.

Additional information

Each attraction or landmark can only be visited once with this card.
Once a card has been transferred to another person via the app, it cannot be transferred back.
The iAmsterdam City Card is digital and must be activated via the official app using your unique code.
Activate your card only when you are in Amsterdam and ready to use it; validity starts at first use and lasts for the selected duration (24, 48, 72, 96, or 120 hours).
Some attractions may require advance reservations. Check the app or the venue’s website for details and to book your slot.
Please check the opening hours of each attraction before your visit to avoid disappointment.
Tickets cannot be cancelled or rescheduled.

Inclusions #

Validity: Pass valid for 24/48/72/96/120 hours
Audio guides (as per option selected)
Free access to:
- Museums: Rijksmuseum, NEMO Science Museum, H’ART Museum & more
- Landmarks: ARTIS Amsterdam Royal Zoo, Zaanse Schans Windmills, A'DAM Lookout & more
- Cruises: Amsterdam Circle Line B.V., Blue Boat Company, LOVERS Canal Cruises & more
- Tours: Amsterdam Self-Guided Food Tour, Hello Amsterdam Walking Tour
- Transportation: Unlimited access to GVB public transport, including metros, trams, buses, ferries, and 24-hour bike rentals
Discounts at the Heineken Experience, Madame Tussauds, AMAZE Amsterdam & more
Get all details here

Exclusions #

Transportation to/from Schiphol Airport
Transport outside of Amsterdam and travel with NS (Dutch Railways)
Entry to the Van Gogh Museum
Entry to Anne Frank House

Download the I amsterdam City Card app.
Follow the instructions in your post-booking email to add your City Card to your account.
Once you’re in Amsterdam, activate the card using the app. Your validity period begins when your card is activated.
To gain entry to attractions and public transport, simply scan the pass on your smartphone. Your pass will automatically get activated when you use your pass to enter the first attraction on the list.
Some attractions require you to make reservations or book timeslots. You can book them in advance using the app, before activating your card.
You can transfer your I amsterdam pass to friends or family via the app. Please note that you can only transfer each card once.

Validity:

Before activation: Valid for 1 year from the date of purchase.
After activation: Your pass is valid for the time selected during booking (24/48/72/96/120 hours).

These tickets can't be cancelled or rescheduled.

What to bring

Ensure your entry tickets and ID are on hand for a smooth experience.

What’s not allowed

Outside food & beverages, alcohol, sharp metallic tools or objects, smoking, vaping, drugs, tripods, bags larger than A4 size, and suitcases are not permitted on this experience.
Your pets are not permitted on this experience.

Accessibility

This experience is accessible to wheelchair and pram/stroller users, but some areas of the stadium may have limited accessibility.
For your convenience, ramps and elevators are available throughout the venue.
For your convenience, guide dogs are welcome to join you.

Additional information

The route and access to certain areas may vary based on availability and events.
Group tours are available for 20-50 people with discounts; check availability in advance.
Some tours may have age or group restrictions (e.g., birthday parties for children).
Matchday tours are only available when attending an Ajax match.
Guides speak English and Dutch. Your language group will be assigned when you arrive at the Johan Cruijff ArenA.
Available facilities: Washroom, baby changing areas, paid parking, souvenir shop.

Inclusions #

Access to the Johan Cruijff ArenA
Access to the players’ tunnel, dugouts, dressing rooms, and match-day route walked by Ajax legends
Access to the Ajax Gallery of Fame
Availability of participation in special tours: Matchday Tour, Birthday Party, ArenA x Heineken, Innovation Tour (as per option selected)
Self-guided, guided, or VIP tours with added drinks (as per option selected)
English or Dutch guide who can customize your tour as per your group’s interest (as per option selected)
Seating in the dugouts with a view of the field (as per option selected)
Access exclusive areas, like Boardroom, Royal Lodge and Press Room with your VIP pass (as per option selected)
An exclusive Ajax scarf (as per option selected)
A drink in the Sky Lounge (as per option selected)
10% discount in the Ajax fanshop (as per option selected)
Duration: 75-mins or 120-mins (as per tour selected)

Exclusions #

Hotel pickup and drop-off
Gratuities/tips
Souvenir photos
Food and beverages (unless specified in special tours)
Personal expenses
Parking

You can cancel these tickets up to 24 hours before the experience begins and get a full refund.

What to bring

Ensure your entry tickets and ID are on hand for a smooth experience.

What’s not allowed

Outside food & beverages, alcohol, sharp metallic tools or objects, smoking, vaping, drugs, tripods, bags larger than A4 size, and suitcases are not permitted on this experience.
Your pets are not permitted on this experience.

Accessibility

This experience is accessible to wheelchair and pram/stroller users, but some areas of the stadium may have limited accessibility.
For your convenience, ramps and elevators are available throughout the venue.
For your convenience, guide dogs are welcome to join you.

Additional information

The route and access to certain areas may vary based on availability and events.
Group tours are available for 20-50 people with discounts: check availability in advance.
Some tours may have age or group restrictions (e.g., birthday parties for children).
Matchday tours are only available when attending an Ajax match.
The guided tour runs in English and Dutch. You can’t select a language when booking, but on arrival you’ll get to join your preferred group.
Available facilities: Washroom, baby changing areas, paid parking, souvenir shop.

Inclusions #

Guided tour of Johan Cruijff ArenA
An expert English or Dutch guide that can customize your tour as per your group’s interest
10% discount in the Ajax fanshop
Access to the players’ tunnel, dugouts, dressing rooms, and match-day route walked by Ajax legends
Access to the Ajax Gallery of Fame
Seating in the dugouts with a view of the field (as per option selected)
Access exclusive areas like Boardroom, Royal Lodge & Press Room (as per option selected)
An exclusive Ajax scarf (as per option selected)
A drink in the Sky Lounge (as per option selected)
Duration: 75-mins or 120-mins (as per the tour selected)

Exclusions #

Transportation to and from the stadium
Food and beverages (unless specified in special tours)
Personal expenses
Parking fees

You can cancel these tickets up to 24 hours before the experience begins and get a full refund.

What to bring

Ensure your entry tickets and ID are on hand for a smooth experience.

What’s not allowed

Outside food & beverages, alcohol, sharp metallic tools or objects, smoking, vaping, drugs, tripods, bags larger than A4 size, and suitcases are not permitted on this experience.
Your pets are not permitted on this experience.

Accessibility

This experience is accessible to wheelchair and pram/stroller users, but some areas of the stadium may have limited accessibility.
For your convenience, ramps and elevators are available throughout the venue.
For your convenience, guide dogs are welcome to join you.

Additional information

The route and access to certain areas may vary based on availability and events.
Group tours are available for 20-50 people with discounts; check availability in advance.
Some tours may have age or group restrictions (e.g., birthday parties for children).
Matchday tours are only available when attending an Ajax match.
Available facilities: Washroom, baby changing areas, paid parking, souvenir shop.

Inclusions #

Guided tour of the Johan Cruijff ArenA
Access to the players’ tunnel, dugouts, dressing rooms, and match-day route walked by Ajax legends
Access to the Ajax Gallery of Fame
Access other exclusive areas, like Boardroom, Royal Lodge & Press Room
An exclusive Ajax scarf
A drink in the Sky Lounge
10% discount in the Ajax fanshop

You can cancel these tickets up to 24 hours before the experience begins and get a full refund.

What to bring Johan Cruijff ArenA Stadium

Carry your entry tickets and a valid ID for a smooth entry experience.

The Upside Down Amsterdam

Carry your entry tickets and a valid ID.
Bring local currency or your preferred payment method for any extras not included in the ticket.

What’s not allowed Johan Cruijff ArenA Stadium

Outside food and beverages, alcohol, smoking, vaping, and drugs are not permitted.
Sharp metallic objects, tripods, bags larger than A4 size, and suitcases are not allowed.
Pets are not allowed at the venue.

The Upside Down Amsterdam

Food and beverages, alcohol, smoking, and drones are not permitted.
Sharp metallic objects are not allowed.
Pets are not allowed at the venue.

Accessibility Johan Cruijff ArenA Stadium

The venue is wheelchair and pram/stroller accessible, though some areas may have limited access.
Ramps and elevators are available for convenience.
Guide dogs are welcome.

The Upside Down Amsterdam

The venue is partially accessible for wheelchair and pram/stroller users.
Elevators are available for easier movement.
Guide dogs are welcome.

Additional information Johan Cruijff ArenA Stadium

Access to certain areas may vary depending on availability and ongoing events.
Group tours for 20–50 people are available with discounts; check in advance.
Some tours may have age or group restrictions.
Matchday tours are only available when attending an Ajax match.
Facilities include restrooms, baby changing areas, paid parking, and a souvenir shop.

The Upside Down Amsterdam

Facilities include parking and lockers.
For safety reasons, guests under 13 must be accompanied by a guardian.

Inclusions #

Johan Cruijff ArenA Stadium Tour

Access to Johan Cruijff ArenA Stadium
Access to the players’ tunnel, dugouts, dressing rooms, and match-day route walked by Ajax legends
Access to the Ajax Gallery of Fame

The Upside Down Amsterdam

Entry tickets to The Upside Down Amsterdam
Access to all parts of the attraction
Printed welcome picture
Digital photo downloads
Access to The Upside Down Café and shop
Discount on parking

Exclusions #

Johan Cruijff ArenA Stadium Tour

Hotel pickup and drop-off
Gratuities/tips
Souvenir photos
Food and beverages (unless specified in special tours)
Personal expenses
Parking

The Upside Down Amsterdam

Guided tour of the museum

You can cancel these tickets up to 24 hours before the experience begins and get a full refund.

What to bring Johan Cruijff ArenA Stadium Tour

Keep your entry ticket and valid ID ready for hassle-free entry.

Keukenhof Entry with Transfers from Amsterdam

Make sure to carry your entry ticket and ID for smooth access.
Wear comfortable walking shoes and dress appropriately for the weather.
Note that Keukenhof is a cashless venue, so bring a card for any personal purchases not included in your ticket.

What's not allowed Johan Cruijff ArenA Stadium Tour

Food and drinks from outside, alcohol, sharp metal objects, smoking, vaping, drugs, tripods, bags larger than A4 size, and suitcases are not permitted.
Pets are not allowed due to venue rules.

Keukenhof Entry with Transfers from Amsterdam

Drone usage is not allowed at the site.
Pets are not permitted due to venue regulations.

Accessibility Johan Cruijff ArenA Stadium Tour

The stadium is wheelchair and stroller accessible, though some sections may have limited access.
Ramps and elevators are available throughout the venue.
Guide dogs are permitted inside the stadium.

Keukenhof Entry with Transfers from Amsterdam

The gardens are accessible for wheelchair and stroller users.
Wheelchairs can be rented via www.keukenhof.nl.

Additional information Johan Cruijff ArenA Stadium Tour

Certain areas and tour routes may change depending on events or availability.
Group bookings are available for 20–50 people with discounted rates; advance confirmation is recommended.
Some restrictions may apply for specific tour types, such as children’s groups or special events.
Matchday tours are only available on Ajax match days.
Facilities include restrooms, baby-changing areas, paid parking, and a souvenir shop.

Keukenhof Entry with Transfers from Amsterdam

Exchange your voucher to receive your official entry ticket for the bus tour.
Tickets are valid only for the date stated on them.
The Amsterdam meeting point will be confirmed on your final voucher and may vary by option.
Travel time is typically 35–50 minutes each way, depending on traffic conditions.
Plan for around 6–8 hours at Keukenhof, though you may stay until closing time.
Return buses operate between 11am and 6:30pm, with the final departure from Keukenhof at 6:30pm.
Facilities include free Wi-Fi, lockers, luggage storage, dining options, parking, EV charging points, and bicycle rental.

Inclusions #

Johan Cruijff ArenA Stadium Tour

Access to the Johan Cruijff ArenA
Access to the players’ tunnel, dugouts, dressing rooms, and match-day route walked by Ajax legends
Access to the Ajax Gallery of Fame

Keukenhof Entry with Transfers from Amsterdam

Full-day tour to Keukenhof
Round-trip shuttle transfer from Amsterdam
Boarding from Centraal Station
Transfers on a luxury, air-conditioned bus with guaranteed seating
Entry ticket to Keukenhof
Free detailed Keukenhof map and practical leaflet with tips from locals in English, Spanish, Italian, French, and German
Friendly hosts to assist at departure and arrival

Exclusions #

Johan Cruijff ArenA Stadium Tour

Hotel pickup and drop-off
Gratuities/tips
Souvenir photos
Food and beverages (unless specified in special tours)
Personal expenses
Parking

Keukenhof Entry with Transfers from Amsterdam

Food and drinks

You can cancel these tickets up to 4 days before the experience begins and get a full refund.

What to bring

Johan Cruijff ArenA + Canal Cruise

Ensure your entry tickets and ID are on hand for a smooth experience.

What’s not allowed

Johan Cruijff ArenA + Canal Cruise

Your pets are not permitted on this experience.

Johan Cruijff ArenA

Outside food & beverages, alcohol, sharp metallic tools or objects, smoking, vaping, drugs, tripods, bags larger than A4 size, and suitcases are not permitted on this experience.

Accessibility

Johan Cruijff ArenA + Canal Cruise

For your convenience, guide dogs are welcome to join you.

Johan Cruijff ArenA

This experience is accessible to wheelchair and pram/stroller users, but some areas of the stadium may have limited accessibility.
For your convenience, ramps and elevators are available throughout the venue.

Canal Cruise

This experience is not accessible to wheelchair and pram/stroller users.

Additional information

Johan Cruijff ArenA

The route and access to certain areas may vary based on availability and events.
Group tours are available for 20-50 people with discounts; check availability in advance.
Some tours may have age or group restrictions (e.g., birthday parties for children).
Matchday tours are only available when attending an Ajax match.
Available facilities: Washroom, baby changing areas, paid parking, souvenir shop.

Canal Cruise

All boats are covered, allowing you to be warm and comfortable regardless of the weather.
Available facilities: Wi-Fi and restroom

Inclusions #

Johan Cruijff ArenA

Access to the Johan Cruijff ArenA
Access to the players’ tunnel, dugouts, dressing rooms, and match-day route walked by Ajax legends
Access to the Ajax Gallery of Fame
Availability of participation in special tours: Matchday Tour, Birthday Party, ArenA x Heineken, Innovation Tour

Canal Cruise

1-hour canal cruise
Audio guide in English and Dutch onboard and in 17 additional languages via mobile app
Free WiFi & restroom onboard
Certified experienced captains
Colouring page or bingo for children

You can cancel these tickets up to 24 hours before the experience begins and get a full refund.

What to bring AMAZE Amsterdam & Johan Cruijff ArenA

Have your entry tickets and a valid ID ready for a seamless experience.

What’s not allowed AMAZE Amsterdam

The experience may not be suitable for guests with epilepsy due to strong lights, lasers, loud sounds, smoke, and flashing video effects.
Pets are not allowed on this experience.
Professional filming is not permitted.

Johan Cruijff ArenA

Pets are not allowed on this experience.
Alcohol, fireworks, and certain items such as bottles, cans, sticks, banners, and football shirts (except during football matches) are prohibited.

Accessibility AMAZE Amsterdam

Wheelchair and pram/stroller accessible.
Not recommended for guests with claustrophobia.
Guide dogs are welcome.

Johan Cruijff ArenA

Wheelchair and pram/stroller accessible.
Guide dogs are welcome.

Additional information AMAZE Amsterdam

Guests must be aged 10 or older.
Children under 16 must be accompanied by an adult.
Alcohol may be available depending on the option chosen; availability is subject to age restrictions and local laws. Please carry a valid ID and drink responsibly.

Johan Cruijff ArenA

Only bags up to A4 size (30 cm x 21 cm x 10 cm) are allowed after security checks.
Access to the dressing rooms may be restricted on match days.
Tour routes can change due to operational reasons.
Tours do not operate on January 1 and April 27.
Tour timings may vary on event and match days.

Inclusions #

AMAZE Amsterdam

Entry to AMAZE Amsterdam
1-hour audio-visual experience
Access to the AMAZE Lounge
1 complimentary drink (as per option selected)

Johan Cruijff ArenA

Entry to Johan Cruijff ArenA
75-min self-guided tour
Access to the Players Dressing Rooms, Mixed Zone, Players Tunnel, Pitch, Manager’s Dug-out and Ajax Gallery of Fame
10% discount at the official Ajax Fanshop & FEBO restaurant

Exclusions #

AMAZE Amsterdam

Guided tour
Food and drinks (besides the complimentary drink; available for purchase)

Johan Cruijff ArenA

Guided tour
Access to exclusive areas

You can cancel these tickets up to 24 hours before the experience begins and get a full refund.

What to bring Johan Cruijff ArenA + Heineken Experience

Have your entry tickets and ID ready for a seamless experience.

What’s not allowed Johan Cruijff ArenA + Heineken Experience

Outside food & beverages, alcohol, sharp metallic tools or objects, smoking, vaping, drugs, large bags, and suitcases are not allowed on this experience.
Due to venue restrictions, pets cannot tag along for this experience.

Johan Cruijff ArenA

Tripods and luggage bags bigger than A4 size are not allowed on this experience.

Heineken Experience

Safety is a priority, so this experience is restricted to guests under the age of 18 years.

Accessibility Johan Cruijff ArenA + Heineken Experience

Your guide dogs are welcome at the venue.

Johan Cruijff ArenA

This experience is wheelchair and pram/stroller accessible, but some areas of the stadium may have limited accessibility.
Ramps and elevators are available at the venue for easy access.

Heineken Experience

This experience is wheelchair accessible. However, visitors with disabilities are encouraged to contact Heineken Experience in advance to arrange a suitable tour, subject to safety and accessibility considerations.

Additional information Johan Cruijff ArenA

The route and access to certain areas may vary based on availability and events.
Group tours are available for 20–50 people with discounts; check availability in advance.
Matchday tours are only available when attending an Ajax match.
Facilities: Washroom, baby changing areas, paid parking, souvenir shop.

Heineken Experience

Facilities: lockers, cloakroom, and restroom.

Inclusions #

Johan Cruijff ArenA

Access to the Johan Cruijff ArenA
Access to the players’ tunnel, dugouts, dressing rooms, and the match-day route walked by Ajax legends
Access to the Ajax Gallery of Fame

Heineken Experience

Entry to Heineken Experience
Live presentation in English
Audio guide in Dutch, German, French, Italian, Spanish, and Portuguese
2 complimentary Heinekens

These tickets can't be cancelled or rescheduled.

What to bring

Johan Cruijff ArenA + Moco Museum

Ensure your entry tickets and ID are on hand for a smooth experience.

Moco Museum

Pack earphones for your audio guide experience.

What’s not allowed

Johan Cruijff ArenA + Moco Museum

Outside food & beverages, alcohol, sharp metallic tools or objects, smoking, vaping, drugs, and large bags are not permitted on this experience.
Your pets are not permitted on this experience.

Johan Cruijff ArenA

Tripods and bags larger than A4 size are not permitted on this experience.

Moco Museum

Drones, hats, and bags are not permitted on this experience.
Flash photography is strictly prohibited at the venue.
For safety reasons, guests under the age of 16 years are not allowed unsupervised on this experience.

Accessibility

Johan Cruijff ArenA + Moco Museum

For your convenience, guide dogs are welcome to join you.

Johan Cruijff ArenA

This experience is accessible to wheelchair and pram/stroller users, but some areas of the stadium may have limited accessibility.
For your convenience, ramps and elevators are available throughout the venue.

Moco Museum

This experience is not accessible to wheelchair and pram/stroller users.

Additional information

Johan Cruijff ArenA

The route and access to certain areas may vary based on availability and events.
Group tours are available for 20-50 people with discounts; check availability in advance.
Some tours may have age or group restrictions (e.g., birthday parties for children).
Matchday tours are only available when attending an Ajax match.
Available facilities: Washroom, baby changing areas, paid parking, souvenir shop.

Moco Museum

Available facilities: restroom and free Wi-Fi.
Children under 7 years old do not have to pay a ticket and can visit the museum for free. However, reserve a free child (0-6) ticket for them.

Inclusions #

Johan Cruijff ArenA

Access to the Johan Cruijff ArenA
Access to the players’ tunnel, dugouts, dressing rooms, and match-day route walked by Ajax legends
Access to the Ajax Gallery of Fame
Availability of participation in special tours: Matchday Tour, Birthday Party, ArenA x Heineken, Innovation Tour

Moco Museum

Entry to Moco Museum
Access to permanent and temporary exhibitions
Audio guides in English, Dutch, German, French, Spanish, and Italian
Access to Moco garden and museum shop

Exclusions #

Johan Cruijff ArenA

Hotel pickup and drop-off
Gratuities/tips
Souvenir photos
Food and beverages (unless specified in special tours)
Personal expenses
Parking

Moco Museum

Parking
Food and beverages
Guided tours
Headphones for audio guide (bring your own)

You can cancel these tickets up to 24 hours before the experience begins and get a full refund.

What to bring

Bring a fully charged smartphone to access your digital iAmsterdam City Card via the official app throughout the day.
Bring a valid photo ID matching the name on your booking if requested at any attraction.

Accessibility

Accessibility varies by attraction. Please check the individual venue’s website or the iAmsterdam City Card app for specific accessibility information before your visit.

Additional information

Each attraction or landmark can only be visited once with this card.
Once a card has been transferred to another person via the app, it cannot be transferred back.
The iAmsterdam City Card is digital and must be activated via the official app using your unique code.
Activate your card only when you are in Amsterdam and ready to use it; validity starts at first use and lasts for the selected duration (24, 48, 72, 96, or 120 hours).
Some attractions may require advance reservations. Check the app or the venue’s website for details and to book your slot.
Please check the opening hours of each attraction before your visit to avoid disappointment.
Tickets cannot be cancelled or rescheduled.

Inclusions #

Validity: Pass valid for 24/48/72/96/120 hours
Audio guides (as per option selected)
Free access to:
- Museums: Rijksmuseum, NEMO Science Museum, H’ART Museum & more
- Landmarks: ARTIS Amsterdam Royal Zoo, Zaanse Schans Windmills, A'DAM Lookout & more
- Cruises: Amsterdam Circle Line B.V., Blue Boat Company, LOVERS Canal Cruises & more
- Tours: Amsterdam Self-Guided Food Tour, Hello Amsterdam Walking Tour
- Transportation: Unlimited access to GVB public transport, including metros, trams, buses, ferries, and 24-hour bike rentals
Discounts at the Heineken Experience, Madame Tussauds, AMAZE Amsterdam & more
Get all details here

Exclusions #

Transportation to/from Schiphol Airport
Transport outside of Amsterdam and travel with NS (Dutch Railways)
Entry to the Van Gogh Museum
Entry to Anne Frank House

Download the I amsterdam City Card app.
Follow the instructions in your post-booking email to add your City Card to your account.
Once you’re in Amsterdam, activate the card using the app. Your validity period begins when your card is activated.
To gain entry to attractions and public transport, simply scan the pass on your smartphone. Your pass will automatically get activated when you use your pass to enter the first attraction on the list.
Some attractions require you to make reservations or book timeslots. You can book them in advance using the app, before activating your card.
You can transfer your I amsterdam pass to friends or family via the app. Please note that you can only transfer each card once.

Validity:

Before activation: Valid for 1 year from the date of purchase.
After activation: Your pass is valid for the time selected during booking (24/48/72/96/120 hours).

These tickets can't be cancelled or rescheduled.

‌

Guided Tours

Johan Cruijff ArenA Stadium Tour

What to bring

Ensure your entry tickets and ID are on hand for a smooth experience.

What’s not allowed

Outside food & beverages, alcohol, sharp metallic tools or objects, smoking, vaping, drugs, tripods, bags larger than A4 size, and suitcases are not permitted on this experience.
Your pets are not permitted on this experience.

Accessibility

This experience is accessible to wheelchair and pram/stroller users, but some areas of the stadium may have limited accessibility.
For your convenience, ramps and elevators are available throughout the venue.
For your convenience, guide dogs are welcome to join you.

Additional information

The route and access to certain areas may vary based on availability and events.
Group tours are available for 20-50 people with discounts; check availability in advance.
Some tours may have age or group restrictions (e.g., birthday parties for children).
Matchday tours are only available when attending an Ajax match.
Guides speak English and Dutch. Your language group will be assigned when you arrive at the Johan Cruijff ArenA.
Available facilities: Washroom, baby changing areas, paid parking, souvenir shop.

‌

Check availability

Free cancellation

Book now, pay later

Flexible duration

‌

Guided Tours

Guided Tour of Johan Cruijff ArenA

What to bring

Ensure your entry tickets and ID are on hand for a smooth experience.

What’s not allowed

Outside food & beverages, alcohol, sharp metallic tools or objects, smoking, vaping, drugs, tripods, bags larger than A4 size, and suitcases are not permitted on this experience.
Your pets are not permitted on this experience.

Accessibility

This experience is accessible to wheelchair and pram/stroller users, but some areas of the stadium may have limited accessibility.
For your convenience, ramps and elevators are available throughout the venue.
For your convenience, guide dogs are welcome to join you.

Additional information

The route and access to certain areas may vary based on availability and events.
Group tours are available for 20-50 people with discounts: check availability in advance.
Some tours may have age or group restrictions (e.g., birthday parties for children).
Matchday tours are only available when attending an Ajax match.
The guided tour runs in English and Dutch. You can’t select a language when booking, but on arrival you’ll get to join your preferred group.
Available facilities: Washroom, baby changing areas, paid parking, souvenir shop.

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Check availability

Free cancellation

Book now, pay later

1 hr. 15 min. - 2 hr.

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Guided Tours

Johan Cruijff ArenA Stadium VIP Tour with a Drink and Scarf

What to bring

Ensure your entry tickets and ID are on hand for a smooth experience.

What’s not allowed

Outside food & beverages, alcohol, sharp metallic tools or objects, smoking, vaping, drugs, tripods, bags larger than A4 size, and suitcases are not permitted on this experience.
Your pets are not permitted on this experience.

Accessibility

This experience is accessible to wheelchair and pram/stroller users, but some areas of the stadium may have limited accessibility.
For your convenience, ramps and elevators are available throughout the venue.
For your convenience, guide dogs are welcome to join you.

Additional information

The route and access to certain areas may vary based on availability and events.
Group tours are available for 20-50 people with discounts; check availability in advance.
Some tours may have age or group restrictions (e.g., birthday parties for children).
Matchday tours are only available when attending an Ajax match.
Available facilities: Washroom, baby changing areas, paid parking, souvenir shop.

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Check availability

Free cancellation

Book now, pay later

2 hr.

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Combos

Johan Cruijff ArenA Stadium and The Upside Down Amsterdam Experience Package

What to bring Johan Cruijff ArenA Stadium

Carry your entry tickets and a valid ID for a smooth entry experience.

The Upside Down Amsterdam

Carry your entry tickets and a valid ID.
Bring local currency or your preferred payment method for any extras not included in the ticket.

What’s not allowed Johan Cruijff ArenA Stadium

Outside food and beverages, alcohol, smoking, vaping, and drugs are not permitted.
Sharp metallic objects, tripods, bags larger than A4 size, and suitcases are not allowed.
Pets are not allowed at the venue.

The Upside Down Amsterdam

Food and beverages, alcohol, smoking, and drones are not permitted.
Sharp metallic objects are not allowed.
Pets are not allowed at the venue.

Accessibility Johan Cruijff ArenA Stadium

The venue is wheelchair and pram/stroller accessible, though some areas may have limited access.
Ramps and elevators are available for convenience.
Guide dogs are welcome.

The Upside Down Amsterdam

The venue is partially accessible for wheelchair and pram/stroller users.
Elevators are available for easier movement.
Guide dogs are welcome.

Additional information Johan Cruijff ArenA Stadium

Access to certain areas may vary depending on availability and ongoing events.
Group tours for 20–50 people are available with discounts; check in advance.
Some tours may have age or group restrictions.
Matchday tours are only available when attending an Ajax match.
Facilities include restrooms, baby changing areas, paid parking, and a souvenir shop.

The Upside Down Amsterdam

Facilities include parking and lockers.
For safety reasons, guests under 13 must be accompanied by a guardian.

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Check availability

Free cancellation

Flexible duration

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Combos

Johan Cruijff ArenA Classic Tour & Keukenhof Entry with Amsterdam Transfers

What to bring Johan Cruijff ArenA Stadium Tour

Keep your entry ticket and valid ID ready for hassle-free entry.

Keukenhof Entry with Transfers from Amsterdam

Make sure to carry your entry ticket and ID for smooth access.
Wear comfortable walking shoes and dress appropriately for the weather.
Note that Keukenhof is a cashless venue, so bring a card for any personal purchases not included in your ticket.

What's not allowed Johan Cruijff ArenA Stadium Tour

Food and drinks from outside, alcohol, sharp metal objects, smoking, vaping, drugs, tripods, bags larger than A4 size, and suitcases are not permitted.
Pets are not allowed due to venue rules.

Keukenhof Entry with Transfers from Amsterdam

Drone usage is not allowed at the site.
Pets are not permitted due to venue regulations.

Accessibility Johan Cruijff ArenA Stadium Tour

The stadium is wheelchair and stroller accessible, though some sections may have limited access.
Ramps and elevators are available throughout the venue.
Guide dogs are permitted inside the stadium.

Keukenhof Entry with Transfers from Amsterdam

The gardens are accessible for wheelchair and stroller users.
Wheelchairs can be rented via www.keukenhof.nl.

Additional information Johan Cruijff ArenA Stadium Tour

Certain areas and tour routes may change depending on events or availability.
Group bookings are available for 20–50 people with discounted rates; advance confirmation is recommended.
Some restrictions may apply for specific tour types, such as children’s groups or special events.
Matchday tours are only available on Ajax match days.
Facilities include restrooms, baby-changing areas, paid parking, and a souvenir shop.

Keukenhof Entry with Transfers from Amsterdam

Exchange your voucher to receive your official entry ticket for the bus tour.
Tickets are valid only for the date stated on them.
The Amsterdam meeting point will be confirmed on your final voucher and may vary by option.
Travel time is typically 35–50 minutes each way, depending on traffic conditions.
Plan for around 6–8 hours at Keukenhof, though you may stay until closing time.
Return buses operate between 11am and 6:30pm, with the final departure from Keukenhof at 6:30pm.
Facilities include free Wi-Fi, lockers, luggage storage, dining options, parking, EV charging points, and bicycle rental.

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Check availability

Free cancellation

Flexible duration

Transfers available

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Combos

Combo (Save 32%): Johan Cruijff ArenA Stadium Tour + 1-Hour Amsterdam Canal Cruise

What to bring

Johan Cruijff ArenA + Canal Cruise

Ensure your entry tickets and ID are on hand for a smooth experience.

What’s not allowed

Johan Cruijff ArenA + Canal Cruise

Your pets are not permitted on this experience.

Johan Cruijff ArenA

Outside food & beverages, alcohol, sharp metallic tools or objects, smoking, vaping, drugs, tripods, bags larger than A4 size, and suitcases are not permitted on this experience.

Accessibility

Johan Cruijff ArenA + Canal Cruise

For your convenience, guide dogs are welcome to join you.

Johan Cruijff ArenA

This experience is accessible to wheelchair and pram/stroller users, but some areas of the stadium may have limited accessibility.
For your convenience, ramps and elevators are available throughout the venue.

Canal Cruise

This experience is not accessible to wheelchair and pram/stroller users.

Additional information

Johan Cruijff ArenA

The route and access to certain areas may vary based on availability and events.
Group tours are available for 20-50 people with discounts; check availability in advance.
Some tours may have age or group restrictions (e.g., birthday parties for children).
Matchday tours are only available when attending an Ajax match.
Available facilities: Washroom, baby changing areas, paid parking, souvenir shop.

Canal Cruise

All boats are covered, allowing you to be warm and comfortable regardless of the weather.
Available facilities: Wi-Fi and restroom

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Check availability

Free cancellation

Flexible duration

Audio guide

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Combos

Combo (Save 19%): Johan Cruijff ArenA Classic Tour + AMAZE Amsterdam Tickets

What to bring AMAZE Amsterdam & Johan Cruijff ArenA

Have your entry tickets and a valid ID ready for a seamless experience.

What’s not allowed AMAZE Amsterdam

The experience may not be suitable for guests with epilepsy due to strong lights, lasers, loud sounds, smoke, and flashing video effects.
Pets are not allowed on this experience.
Professional filming is not permitted.

Johan Cruijff ArenA

Pets are not allowed on this experience.
Alcohol, fireworks, and certain items such as bottles, cans, sticks, banners, and football shirts (except during football matches) are prohibited.

Accessibility AMAZE Amsterdam

Wheelchair and pram/stroller accessible.
Not recommended for guests with claustrophobia.
Guide dogs are welcome.

Johan Cruijff ArenA

Wheelchair and pram/stroller accessible.
Guide dogs are welcome.

Additional information AMAZE Amsterdam

Guests must be aged 10 or older.
Children under 16 must be accompanied by an adult.
Alcohol may be available depending on the option chosen; availability is subject to age restrictions and local laws. Please carry a valid ID and drink responsibly.

Johan Cruijff ArenA

Only bags up to A4 size (30 cm x 21 cm x 10 cm) are allowed after security checks.
Access to the dressing rooms may be restricted on match days.
Tour routes can change due to operational reasons.
Tours do not operate on January 1 and April 27.
Tour timings may vary on event and match days.

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Free cancellation

Flexible duration

Guided tour

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Combos

Combo (Save 21%): Johan Cruijff ArenA Classic Tour + Heineken Experience Tickets

What to bring Johan Cruijff ArenA + Heineken Experience

Have your entry tickets and ID ready for a seamless experience.

What’s not allowed Johan Cruijff ArenA + Heineken Experience

Outside food & beverages, alcohol, sharp metallic tools or objects, smoking, vaping, drugs, large bags, and suitcases are not allowed on this experience.
Due to venue restrictions, pets cannot tag along for this experience.

Johan Cruijff ArenA

Tripods and luggage bags bigger than A4 size are not allowed on this experience.

Heineken Experience

Safety is a priority, so this experience is restricted to guests under the age of 18 years.

Accessibility Johan Cruijff ArenA + Heineken Experience

Your guide dogs are welcome at the venue.

Johan Cruijff ArenA

This experience is wheelchair and pram/stroller accessible, but some areas of the stadium may have limited accessibility.
Ramps and elevators are available at the venue for easy access.

Heineken Experience

This experience is wheelchair accessible. However, visitors with disabilities are encouraged to contact Heineken Experience in advance to arrange a suitable tour, subject to safety and accessibility considerations.

Additional information Johan Cruijff ArenA

The route and access to certain areas may vary based on availability and events.
Group tours are available for 20–50 people with discounts; check availability in advance.
Matchday tours are only available when attending an Ajax match.
Facilities: Washroom, baby changing areas, paid parking, souvenir shop.

Heineken Experience

Facilities: lockers, cloakroom, and restroom.

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Check availability

Flexible duration

Audio guide

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Combos

Combo (Save 23%): Johan Cruijff ArenA Stadium Tour + Moco Museum Amsterdam Tickets

What to bring

Johan Cruijff ArenA + Moco Museum

Ensure your entry tickets and ID are on hand for a smooth experience.

Moco Museum

Pack earphones for your audio guide experience.

What’s not allowed

Johan Cruijff ArenA + Moco Museum

Outside food & beverages, alcohol, sharp metallic tools or objects, smoking, vaping, drugs, and large bags are not permitted on this experience.
Your pets are not permitted on this experience.

Johan Cruijff ArenA

Tripods and bags larger than A4 size are not permitted on this experience.

Moco Museum

Drones, hats, and bags are not permitted on this experience.
Flash photography is strictly prohibited at the venue.
For safety reasons, guests under the age of 16 years are not allowed unsupervised on this experience.

Accessibility

Johan Cruijff ArenA + Moco Museum

For your convenience, guide dogs are welcome to join you.

Johan Cruijff ArenA

This experience is accessible to wheelchair and pram/stroller users, but some areas of the stadium may have limited accessibility.
For your convenience, ramps and elevators are available throughout the venue.

Moco Museum

This experience is not accessible to wheelchair and pram/stroller users.

Additional information

Johan Cruijff ArenA

The route and access to certain areas may vary based on availability and events.
Group tours are available for 20-50 people with discounts; check availability in advance.
Some tours may have age or group restrictions (e.g., birthday parties for children).
Matchday tours are only available when attending an Ajax match.
Available facilities: Washroom, baby changing areas, paid parking, souvenir shop.

Moco Museum

Available facilities: restroom and free Wi-Fi.
Children under 7 years old do not have to pay a ticket and can visit the museum for free. However, reserve a free child (0-6) ticket for them.

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Check availability

Free cancellation

Flexible duration

Audio guide

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City Cards

I Amsterdam City Card: Access 70+ Attractions & Unlimited Public Transport

What to bring

Bring a fully charged smartphone to access your digital iAmsterdam City Card via the official app throughout the day.
Bring a valid photo ID matching the name on your booking if requested at any attraction.

Accessibility

Accessibility varies by attraction. Please check the individual venue’s website or the iAmsterdam City Card app for specific accessibility information before your visit.

Additional information

Each attraction or landmark can only be visited once with this card.
Once a card has been transferred to another person via the app, it cannot be transferred back.
The iAmsterdam City Card is digital and must be activated via the official app using your unique code.
Activate your card only when you are in Amsterdam and ready to use it; validity starts at first use and lasts for the selected duration (24, 48, 72, 96, or 120 hours).
Some attractions may require advance reservations. Check the app or the venue’s website for details and to book your slot.
Please check the opening hours of each attraction before your visit to avoid disappointment.
Tickets cannot be cancelled or rescheduled.

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Check availability

Book now, pay later

Flexible duration

Audio guide

Transfers available

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Johan Cruijff ArenA | Home to AFC AJAX

Why book Johan Cruijff ArenA tours

Behind the scenes access

See the home of Ajax FC

Behind-the-scenes access

Stadium history

Unique architecture

Which Johan Cruijff ArenA tour is best for you

Classic tour

VIP tours

Combo tours

Johan Cruijff ArenA highlights

Players’ Tunnel

Pitch & Dugout

Home & Away Dressing Rooms

Press Room & Mixed Zone

Ajax Gallery of Fame

Skybox

Plan your visit to Johan Cruijff ArenA

Visitor tips

Beyond the Johan Cruijff ArenA

Amsterdam Canal Cruise

Heineken Experience

Moco Museum

Frequently Asked Questions about Johan Cruijff ArenA tours

Are the Johan Cruijff ArenA tours suitable for non-football fans?

With the Johan Cruijff ArenA tickets, how long can I spend at the stadium?

What happens if I miss my time slot for the tour?

Can I enter the Johan Cruijff ArenA more than once with the same ticket?

Are the Johan Cruijff ArenA tours suitable for children?

Is it worth booking the VIP tour at Johan Cruijff ArenA?

What’s the difference between a guided tour and a self-guided tour?

Can I take the Johan Cruijff ArenA Tour on a match day?

Can I host private events at the Johan Cruijff ArenA?

What to bring

What’s not allowed

Accessibility

Additional information

What to bring

What’s not allowed

Accessibility

Additional information

What to bring

What’s not allowed

Accessibility

Additional information

What to bring

What’s not allowed

Accessibility

Additional information

What to bring

What’s not allowed

Accessibility

Additional information

What to bring

What’s not allowed

Accessibility

Additional information

What to bring

What’s not allowed

Accessibility

Additional information

What to bring

What’s not allowed

Accessibility

Additional information

What to bring

What’s not allowed

Accessibility

Additional information

What to bring

What’s not allowed