Experience only the best of Johan Cruijff ArenA

What to bring

• Ensure your entry tickets and ID are on hand for a smooth experience.

What’s not allowed

• Outside food & beverages, alcohol, sharp metallic tools or objects, smoking, vaping, drugs, tripods, bags larger than A4 size, and suitcases are not permitted on this experience.
• Your pets are not permitted on this experience.

Accessibility

• This experience is accessible to wheelchair and pram/stroller users, but some areas of the stadium may have limited accessibility.
• For your convenience, ramps and elevators are available throughout the venue.
• For your convenience, guide dogs are welcome to join you.

Additional information

• The route and access to certain areas may vary based on availability and events.
• Group tours are available for 20-50 people with discounts; check availability in advance.
• Some tours may have age or group restrictions (e.g., birthday parties for children).
• Matchday tours are only available when attending an Ajax match.
• Guides speak English and Dutch. Your language group will be assigned when you arrive at the Johan Cruijff ArenA.
• Available facilities: Washroom, baby changing areas, paid parking, souvenir shop.

Inclusions #

• Access to the Johan Cruijff ArenA

• Access to the players’ tunnel, dugouts, dressing rooms, and match-day route walked by Ajax legends

• Access to the Ajax Gallery of Fame

• Availability of participation in special tours: Matchday Tour, Birthday Party, ArenA x Heineken, Innovation Tour (as per option selected)

• Self-guided, guided, or VIP tours with added drinks (as per option selected)

• English or Dutch guide who can customize your tour as per your group’s interest (as per option selected)

• Seating in the dugouts with a view of the field (as per option selected)

• Access exclusive areas, like Boardroom, Royal Lodge and Press Room with your VIP pass (as per option selected)

• An exclusive Ajax scarf (as per option selected)

• A drink in the Sky Lounge (as per option selected)

• 10% discount in the Ajax fanshop (as per option selected)

• Duration: 75-mins or 120-mins (as per tour selected)

Exclusions #

• Hotel pickup and drop-off

• Gratuities/tips

• Souvenir photos

• Food and beverages (unless specified in special tours)

• Personal expenses

• Parking

What to bring

• Ensure your entry tickets and ID are on hand for a smooth experience.

What’s not allowed

• Outside food & beverages, alcohol, sharp metallic tools or objects, smoking, vaping, drugs, tripods, bags larger than A4 size, and suitcases are not permitted on this experience.
• Your pets are not permitted on this experience.

Accessibility

• This experience is accessible to wheelchair and pram/stroller users, but some areas of the stadium may have limited accessibility.
• For your convenience, ramps and elevators are available throughout the venue.
• For your convenience, guide dogs are welcome to join you.

Additional information

• The route and access to certain areas may vary based on availability and events.
• Group tours are available for 20-50 people with discounts: check availability in advance.
• Some tours may have age or group restrictions (e.g., birthday parties for children).
• Matchday tours are only available when attending an Ajax match.
• The guided tour runs in English and Dutch. You can’t select a language when booking, but on arrival you’ll get to join your preferred group.
• Available facilities: Washroom, baby changing areas, paid parking, souvenir shop.

Inclusions #

• Guided tour of Johan Cruijff ArenA

• An expert English or Dutch guide that can customize your tour as per your group’s interest

• 10% discount in the Ajax fanshop

• Access to the players’ tunnel, dugouts, dressing rooms, and match-day route walked by Ajax legends

• Access to the Ajax Gallery of Fame

• Seating in the dugouts with a view of the field (as per option selected)

• Access exclusive areas like Boardroom, Royal Lodge & Press Room (as per option selected)

• An exclusive Ajax scarf (as per option selected)

• A drink in the Sky Lounge (as per option selected)

• Duration: 75-mins or 120-mins (as per the tour selected)

Exclusions #

• Transportation to and from the stadium

• Food and beverages (unless specified in special tours)

• Personal expenses

• Parking fees

What to bring

• Ensure your entry tickets and ID are on hand for a smooth experience.

What’s not allowed

• Outside food & beverages, alcohol, sharp metallic tools or objects, smoking, vaping, drugs, tripods, bags larger than A4 size, and suitcases are not permitted on this experience.
• Your pets are not permitted on this experience.

Accessibility

• This experience is accessible to wheelchair and pram/stroller users, but some areas of the stadium may have limited accessibility.
• For your convenience, ramps and elevators are available throughout the venue.
• For your convenience, guide dogs are welcome to join you.

Additional information

• The route and access to certain areas may vary based on availability and events.
• Group tours are available for 20-50 people with discounts; check availability in advance.
• Some tours may have age or group restrictions (e.g., birthday parties for children).
• Matchday tours are only available when attending an Ajax match.
• Available facilities: Washroom, baby changing areas, paid parking, souvenir shop.

Inclusions #

• Guided tour of the Johan Cruijff ArenA

• Access to the players’ tunnel, dugouts, dressing rooms, and match-day route walked by Ajax legends

• Access to the Ajax Gallery of Fame

• Access other exclusive areas, like Boardroom, Royal Lodge & Press Room

• An exclusive Ajax scarf

• A drink in the Sky Lounge

• 10% discount in the Ajax fanshop

accessibility Johan Cruijff ArenA Stadium Tour

• Wheelchair and pram/stroller accessible (some areas may have limited accessibility)
• Ramps and elevators available
• Guide dogs welcome

The Upside Down Amsterdam

• Partially accessible for wheelchair and pram/stroller users
• Elevators available
• Guide dogs welcome

additional information Johan Cruijff ArenA Stadium Tour

• The route and access to certain areas may vary based on availability and events.
• Group tours are available for 20–50 people with discounts; check availability in advance.
• Some tours may have age or group restrictions (e.g., birthday parties for children).
• Matchday tours are only available when attending an Ajax match.
• The tour runs in English or Dutch. You’ll join the group speaking your preferred language once you reach the venue.
• Facilities: Washroom, baby changing areas, paid parking, souvenir shop.

The Upside Down Amsterdam

• Facilities: parking and lockers.
• Guests under the age of 13 years are not allowed without guardians.

what to bring Johan Cruijff ArenA Stadium Tour

• Entry tickets and ID

The Upside Down Amsterdam

• Entry tickets and ID
• Local currency or preferred payment method for extras not covered by the ticket

whats not allowed Johan Cruijff ArenA Stadium Tour

• Outside food & beverages
• Alcohol
• Sharp metallic tools or objects
• Smoking, vaping, drugs
• Tripods
• Bags larger than A4 size
• Suitcases
• Pets

The Upside Down Amsterdam

• Sharp metallic tools or objects
• Food & beverages
• Alcohol
• Drones
• Smoking
• Pets

Inclusions #

Johan Cruijff ArenA Stadium Tour

• Access to the Johan Cruijff ArenA

• Access to the players’ tunnel, dugouts, dressing rooms, and match-day route walked by Ajax legends

• Access to the Ajax Gallery of Fame

• Availability of participation in special tours: Matchday Tour, Birthday Party, ArenA x Heineken, Innovation Tour [as per option selected]

• Self-guided, guided, or VIP tours with added drinks [as per option selected]

• English or Dutch guide who can customize your tour as per your group’s interest [as per option selected]

• Seating in the dugouts with a view of the field [as per option selected]

• Access exclusive areas, like Boardroom, Royal Lodge and Press Room with your VIP pass [as per option selected]

• An exclusive Ajax scarf [as per option selected]

• A drink in the Sky Lounge [as per option selected]

• 10% discount in the Ajax fanshop [as per option selected]

• Duration: 75-mins or 120-mins [as per tour selected]

The Upside Down Amsterdam

• Entry tickets to The Upside Down Amsterdam

• Access to all parts of the attraction

• Printed welcome picture

• Digital photo downloads

• Access to The Upside Down Café and shop

• Discount on parking

• Entry to The All Out Amsterdam [as per option selected]

• 2 hours of unlimited fun at The All Out Amsterdam [as per option selected]

Exclusions #

xyz

What to bring

Johan Cruijff ArenA + Canal Cruise

• Ensure your entry tickets and ID are on hand for a smooth experience.

What’s not allowed

Johan Cruijff ArenA + Canal Cruise

• Your pets are not permitted on this experience.

Johan Cruijff ArenA

• Outside food & beverages, alcohol, sharp metallic tools or objects, smoking, vaping, drugs, tripods, bags larger than A4 size, and suitcases are not permitted on this experience.

Accessibility

Johan Cruijff ArenA + Canal Cruise

• For your convenience, guide dogs are welcome to join you.

Johan Cruijff ArenA

• This experience is accessible to wheelchair and pram/stroller users, but some areas of the stadium may have limited accessibility.
• For your convenience, ramps and elevators are available throughout the venue.

Canal Cruise

• This experience is not accessible to wheelchair and pram/stroller users.

Additional information

Johan Cruijff ArenA

• The route and access to certain areas may vary based on availability and events.
• Group tours are available for 20-50 people with discounts; check availability in advance.
• Some tours may have age or group restrictions (e.g., birthday parties for children).
• Matchday tours are only available when attending an Ajax match.
• Available facilities: Washroom, baby changing areas, paid parking, souvenir shop.

Canal Cruise

• All boats are covered, allowing you to be warm and comfortable regardless of the weather.
• Available facilities: Wi-Fi and restroom

Inclusions #

Johan Cruijff ArenA

• Access to the Johan Cruijff ArenA

• Access to the players’ tunnel, dugouts, dressing rooms, and match-day route walked by Ajax legends

• Access to the Ajax Gallery of Fame

• Availability of participation in special tours: Matchday Tour, Birthday Party, ArenA x Heineken, Innovation Tour

Canal Cruise

• 1-hour canal cruise

• Audio guide in English and Dutch onboard and in 17 additional languages via mobile app

• Free WiFi & restroom onboard

• Certified experienced captains

• Colouring page or bingo for children

What to bring AMAZE Amsterdam & Johan Cruijff ArenA

• Have your entry tickets and a valid ID ready for a seamless experience.

What’s not allowed AMAZE Amsterdam

• The experience may not be suitable for guests with epilepsy due to strong lights, lasers, loud sounds, smoke, and flashing video effects.
• Pets are not allowed on this experience.
• Professional filming is not permitted.

Johan Cruijff ArenA

• Pets are not allowed on this experience.
• Alcohol, fireworks, and certain items such as bottles, cans, sticks, banners, and football shirts (except during football matches) are prohibited.

Accessibility AMAZE Amsterdam

• Wheelchair and pram/stroller accessible.
• Not recommended for guests with claustrophobia.
• Guide dogs are welcome.

Johan Cruijff ArenA

• Wheelchair and pram/stroller accessible.
• Guide dogs are welcome.

Additional information AMAZE Amsterdam

• Guests must be aged 10 or older.
• Children under 16 must be accompanied by an adult.
• Alcohol may be available depending on the option chosen; availability is subject to age restrictions and local laws. Please carry a valid ID and drink responsibly.

Johan Cruijff ArenA

• Only bags up to A4 size (30 cm x 21 cm x 10 cm) are allowed after security checks.
• Access to the dressing rooms may be restricted on match days.
• Tour routes can change due to operational reasons.
• Tours do not operate on January 1 and April 27.
• Tour timings may vary on event and match days.

Inclusions #

AMAZE Amsterdam

• Entry to AMAZE Amsterdam

• 1-hour audio-visual experience

• Access to the AMAZE Lounge

• 1 complimentary drink (as per option selected)

Johan Cruijff ArenA

• Entry to Johan Cruijff ArenA

• 75-min self-guided tour

• Access to the Players Dressing Rooms, Mixed Zone, Players Tunnel, Pitch, Manager’s Dug-out and Ajax Gallery of Fame

• 10% discount at the official Ajax Fanshop & FEBO restaurant

Exclusions #

AMAZE Amsterdam

• Guided tour

• Food and drinks (besides the complimentary drink; available for purchase)

Johan Cruijff ArenA

• Guided tour

• Access to exclusive areas

What to bring Johan Cruijff ArenA + Heineken Experience

• Have your entry tickets and ID ready for a seamless experience.

What’s not allowed Johan Cruijff ArenA + Heineken Experience

• Outside food & beverages, alcohol, sharp metallic tools or objects, smoking, vaping, drugs, large bags, and suitcases are not allowed on this experience.
• Due to venue restrictions, pets cannot tag along for this experience.

Johan Cruijff ArenA

• Tripods and luggage bags bigger than A4 size are not allowed on this experience.

Heineken Experience

• Safety is a priority, so this experience is restricted to guests under the age of 18 years.

Accessibility Johan Cruijff ArenA + Heineken Experience

• Your guide dogs are welcome at the venue.

Johan Cruijff ArenA

• This experience is wheelchair and pram/stroller accessible, but some areas of the stadium may have limited accessibility.
• Ramps and elevators are available at the venue for easy access.

Heineken Experience

• This experience is wheelchair accessible. However, visitors with disabilities are encouraged to contact Heineken Experience in advance to arrange a suitable tour, subject to safety and accessibility considerations.

Additional information Johan Cruijff ArenA

• The route and access to certain areas may vary based on availability and events.
• Group tours are available for 20–50 people with discounts; check availability in advance.
• Matchday tours are only available when attending an Ajax match.
• Facilities: Washroom, baby changing areas, paid parking, souvenir shop.

Heineken Experience

• Facilities: lockers, cloakroom, and restroom.

Inclusions #

Johan Cruijff ArenA

• Access to the Johan Cruijff ArenA

• Access to the players’ tunnel, dugouts, dressing rooms, and the match-day route walked by Ajax legends

• Access to the Ajax Gallery of Fame

Heineken Experience

• Entry to Heineken Experience

• Live presentation in English

• Audio guide in Dutch, German, French, Italian, Spanish, and Portuguese

• 2 complimentary Heinekens

What to bring

Johan Cruijff ArenA + Moco Museum

• Ensure your entry tickets and ID are on hand for a smooth experience.

Moco Museum

• Pack earphones for your audio guide experience.

What’s not allowed

Johan Cruijff ArenA + Moco Museum

• Outside food & beverages, alcohol, sharp metallic tools or objects, smoking, vaping, drugs, and large bags are not permitted on this experience.
• Your pets are not permitted on this experience.

Johan Cruijff ArenA

• Tripods and bags larger than A4 size are not permitted on this experience.

Moco Museum

• Drones, hats, and bags are not permitted on this experience.
• Flash photography is strictly prohibited at the venue.
• For safety reasons, guests under the age of 16 years are not allowed unsupervised on this experience.

Accessibility

Johan Cruijff ArenA + Moco Museum

• For your convenience, guide dogs are welcome to join you.

Johan Cruijff ArenA

• This experience is accessible to wheelchair and pram/stroller users, but some areas of the stadium may have limited accessibility.
• For your convenience, ramps and elevators are available throughout the venue.

Moco Museum

• This experience is not accessible to wheelchair and pram/stroller users.

Additional information

Johan Cruijff ArenA

• The route and access to certain areas may vary based on availability and events.
• Group tours are available for 20-50 people with discounts; check availability in advance.
• Some tours may have age or group restrictions (e.g., birthday parties for children).
• Matchday tours are only available when attending an Ajax match.
• Available facilities: Washroom, baby changing areas, paid parking, souvenir shop.

Moco Museum

• Available facilities: restroom and free Wi-Fi.
• Children under 7 years old do not have to pay a ticket and can visit the museum for free. However, reserve a free child (0-6) ticket for them.

Inclusions #

Johan Cruijff ArenA

• Access to the Johan Cruijff ArenA

• Access to the players’ tunnel, dugouts, dressing rooms, and match-day route walked by Ajax legends

• Access to the Ajax Gallery of Fame

• Availability of participation in special tours: Matchday Tour, Birthday Party, ArenA x Heineken, Innovation Tour

Moco Museum

• Entry to Moco Museum

• Access to permanent and temporary exhibitions

• Audio guides in English, Dutch, German, French, Spanish, and Italian

• Access to Moco garden and museum shop

Exclusions #

Johan Cruijff ArenA

• Hotel pickup and drop-off

• Gratuities/tips

• Souvenir photos

• Food and beverages (unless specified in special tours)

• Personal expenses

• Parking

Moco Museum

• Parking

• Food and beverages

• Guided tours

• Headphones for audio guide (bring your own)

What to bring

• Bring a fully charged smartphone to access your digital iAmsterdam City Card via the official app throughout the day.
• Bring a valid photo ID matching the name on your booking if requested at any attraction.

Accessibility

• Accessibility varies by attraction. Please check the individual venue’s website or the iAmsterdam City Card app for specific accessibility information before your visit.

Additional information

• Each attraction or landmark can only be visited once with this card.
• Once a card has been transferred to another person via the app, it cannot be transferred back.
• The iAmsterdam City Card is digital and must be activated via the official app using your unique code.
• Activate your card only when you are in Amsterdam and ready to use it; validity starts at first use and lasts for the selected duration (24, 48, 72, 96, or 120 hours).
• Some attractions may require advance reservations. Check the app or the venue’s website for details and to book your slot.
• Please check the opening hours of each attraction before your visit to avoid disappointment.
• Tickets cannot be cancelled or rescheduled.

Inclusions #

• Validity: Pass valid for 24/48/72/96/120 hours

• Audio guides (as per option selected)

• Free access to:

  • Museums: Rijksmuseum, NEMO Science Museum, H’ART Museum & more

  • Landmarks: ARTIS Amsterdam Royal Zoo, Zaanse Schans Windmills, A'DAM Lookout & more

  • Cruises: Amsterdam Circle Line B.V., Blue Boat Company, LOVERS Canal Cruises & more

  • Tours: Amsterdam Self-Guided Food Tour, Hello Amsterdam Walking Tour

  • Transportation: Unlimited access to GVB public transport, including metros, trams, buses, ferries, and 24-hour bike rentals

• Discounts at the Heineken Experience, Madame Tussauds, AMAZE Amsterdam & more

• Get all details here

Exclusions #

• Transportation to/from Schiphol Airport

• Transport outside of Amsterdam and travel with NS (Dutch Railways)

• Entry to the Van Gogh Museum

• Entry to Anne Frank House

• Download the I amsterdam City Card app.
• Follow the instructions in your post-booking email to add your City Card to your account.
• Once you’re in Amsterdam, activate the card using the app. Your validity period begins when your card is activated.
• To gain entry to attractions and public transport, simply scan the pass on your smartphone. Your pass will automatically get activated when you use your pass to enter the first attraction on the list.
• Some attractions require you to make reservations or book timeslots. You can book them in advance using the app, before activating your card.
• You can transfer your I amsterdam pass to friends or family via the app. Please note that you can only transfer each card once.

Validity:

• Before activation: Valid for 1 year from the date of purchase.
• After activation: Your pass is valid for the time selected during booking (24/48/72/96/120 hours).

What to bring Johan Cruijff ArenA + Rijksmuseum

• Ensure your entry tickets and ID are on hand for a smooth experience.

What’s not allowed Johan Cruijff ArenA + Rijksmuseum

• Outside food & beverages, alcohol, sharp metallic tools or objects, smoking, vaping, drugs, tripods, bags larger than A4 size, and suitcases are not permitted on this experience.
• Your pets are not permitted on this experience.

Rijksmuseum

• Cash payment is not accepted at the museum's cafes and shops.
• Flash photography is strictly prohibited at the venue.

Accessibility Johan Cruijff ArenA + Rijksmuseum

• For your convenience, guide dogs are welcome to join you.
• This experience is accessible to wheelchair and pram/stroller users.

Johan Cruijff ArenA

• Some areas of the stadium may have limited accessibility.
• For your convenience, ramps and elevators are available throughout the venue.

Additional information Johan Cruijff ArenA

• The route and access to certain areas may vary based on availability and events.
• Group tours are available for 20-50 people with discounts; check availability in advance.
• Matchday tours are only available when attending an Ajax match.
• Available facilities: Washroom, baby changing areas, paid parking, souvenir shop.

Rijksmuseum

• Your ticket allows you to enter the museum up to 15 mins after the time mentioned on the ticket. You can stay as long as you wish inside (until closing).
• People who are unable to independently navigate through the museum may bring one companion with them for free. You can pick up an entrance ticket for a companion at cash register 1.
• At the Museum Square, there is a locker point where you can store your luggage safely.
• Your ticket is valid only for the selected date and time slot, and cannot be rescheduled. Guests who do not show up or arrive after their scheduled time may be considered a no-show and will not be eligible for a reschedule or refund.
• If you’re running late, we recommend speaking with the Rijksmuseum staff at the entrance. While entry is not guaranteed, the team will try to assist you depending on availability.

Inclusions #

Johan Cruijff Arena

• Access to the Johan Cruijff ArenA
• Access to the players’ tunnel, dugouts, dressing rooms, and match-day route walked by Ajax legends
• Access to the Ajax Gallery of Fame

Rijksmuseum

• Entry to the Rijksmuseum
• Access to all exhibitions

Exclusions #

Johan Cruijff Arena

• Hotel pickup and drop-off
• Gratuities/tips
• Souvenir photos
• Food and beverages (unless specified in special tours)
• Personal expenses
• Parking