Amsterdam Tours | Explore the Best Guided Tours

What to bring

• Ensure your entry tickets and ID are on hand for a smooth experience.

What’s not allowed

• Outside food & beverages, alcohol, sharp metallic tools or objects, smoking, vaping, drugs, tripods, bags larger than A4 size, and suitcases are not permitted on this experience.
• Your pets are not permitted on this experience.

Accessibility

• This experience is accessible to wheelchair and pram/stroller users, but some areas of the stadium may have limited accessibility.
• For your convenience, ramps and elevators are available throughout the venue.
• For your convenience, guide dogs are welcome to join you.

Additional information

• During the off-season tour, the pitch and the dugouts are not visible. The route may also vary based on availability.
• In May, due to the concert period, there is no access to the field area or the stands during the off-season tour.
• The route and access to certain areas may vary based on availability and events.
• Group tours are available for 20-50 people with discounts; check availability in advance.
• Some tours may have age or group restrictions (e.g., birthday parties for children).
• Matchday tours are only available when attending an Ajax match.
• Guides speak English and Dutch. Your language group will be assigned when you arrive at the Johan Cruijff ArenA.
• Available facilities: Washroom, baby changing areas, paid parking, souvenir shop.

Inclusions #

• Access to the Johan Cruijff ArenA

• Access to the players’ tunnel, dugouts, dressing rooms, and the match-day route walked by Ajax legends

• Access to the Ajax Gallery of Fame

Additional paid upgrades:

• Off-season access to the stadium

• Availability of participation in special tours: Matchday Tour, Birthday Party, ArenA x Heineken, Innovation Tour

• Self-guided, guided, or VIP tours with added drinks

• English or Dutch guide who can customise your tour as per your group’s interests

• Seating in the dugouts with a view of the field

• Access exclusive areas, like Boardroom, Royal Lodge and Press Room, with your VIP pass

• An exclusive Ajax scarf

• A drink in the Sky Lounge

• 10% discount in the Ajax fanshop

• 10% discount in the Cafe Jopie

• Duration: 75 mins or 120 mins (as per tour selected)

Exclusions #

• Hotel pickup and drop-off

• Gratuities/tips

• Souvenir photos

• Food and beverages (unless specified in special tours)

• Personal expenses

• Parking

What to bring Madame Tussauds Amsterdam + Amsterdam Canal Cruise

• Ensure your entry tickets and ID are on hand for a smooth experience.

What’s not allowed Madame Tussauds Amsterdam + Amsterdam Canal Cruise

• Your pets are not permitted on this experience.

Amsterdam Canal Cruise

• Outside food and drinks, and large items, such as a suitcase or pram, are not allowed onboard.
• Strollers are not allowed onboard for safety reasons as the aisle must be kept clear. You can leave your stroller at the store before boarding.

Accessibility Madame Tussauds Amsterdam + Amsterdam Canal Cruise

• For your convenience, guide dogs are welcome to join you.

Madame Tussauds Amsterdam

• This experience is wheelchair and pram/stroller accessible.

Amsterdam Canal Cruise

• This experience is not wheelchair accessible.

Additional information Madame Tussauds Amsterdam

• Some figures may be temporarily maintained at the Studios and may not be visible at Madame Tussauds during your visit.

Amsterdam Canal Cruise

• Children up to and including 3 years old may board for free. Children between the ages of 4 and 13 years can board with discounted tickets. Children older than 13 pay the same price as adults.
• Please arrive 15 mins before your departure.
• All boats are covered, allowing you to be warm and comfortable regardless of the weather.
• The route may vary due to municipal work, offering new highlights on each cruise.
• Facilities: Free Wi-Fi, restrooms onboard

Inclusions #

Madame Tussauds Amsterdam

• Entry to Madame Tussauds Amsterdam

Amsterdam Canal Cruise

• 60-min Amsterdam canal cruise

• Boarding from Centraal Station or Damrak Pier (as per option selected)

• Onboard multilingual audioguide

• Heated panoramic glass-top roof boats

Exclusions #

Amsterdam Canal Cruise

• Earphones

• Food and drinks

• Live guide

What to bring

• Have your entry tickets and ID ready for a seamless experience.

What’s not allowed

• Due to venue restrictions, pets cannot tag along for this experience.

Accessibility

• This experience is not wheelchair and pram/strollers accessible.

Additional information

• If travelling with young kids, you need to bring your own baby seats.

Inclusions #

• 5.5 to 8 hours of guided tour to Zaanse Schans, Volendam, Marken and Edam

• Round-trip transportation in a bus

• Cheese experience (farm visit, live demo, or tasting)

• Clog-making experience

Additional paid upgrades

• English-speaking or Spanish-speaking guide

• 1-hour canal cruise with audio guide

• 30 minute boat tour between Volendam & Marken

• Audio guide on the bus with 16 languages and free earphones

• Traditional stroopwafel making demonstration

• Visit a working windmill

• Visit a traditional wooden house in Marken

Exclusions #

• Hotel pick-up and drop-off

• Lunch

What to bring

• Ensure your entry tickets and ID are on hand for a smooth experience.

What’s not allowed

• Outside food & beverages, alcohol, sharp metallic tools or objects, smoking, vaping, drugs, tripods, bags larger than A4 size, and suitcases are not permitted on this experience.
• Your pets are not permitted on this experience.

Accessibility

• This experience is accessible to wheelchair and pram/stroller users, but some areas of the stadium may have limited accessibility.
• For your convenience, ramps and elevators are available throughout the venue.
• For your convenience, guide dogs are welcome to join you.

Additional information

• The route and access to certain areas may vary based on availability and events.
• Group tours are available for 20-50 people with discounts: check availability in advance.
• Some tours may have age or group restrictions (e.g., birthday parties for children).
• Matchday tours are only available when attending an Ajax match.
• The guided tour runs in English and Dutch. You can’t select a language when booking, but on arrival you’ll get to join your preferred group.
• Available facilities: Washroom, baby changing areas, paid parking, souvenir shop.

Inclusions #

• Guided tour of Johan Cruijff ArenA

• An expert English or Dutch guide that can customize your tour as per your group’s interest

• 10% discount in the Ajax fanshop

• Access to the players’ tunnel, dugouts, dressing rooms, and match-day route walked by Ajax legends

• Access to the Ajax Gallery of Fame

• Seating in the dugouts with a view of the field (as per option selected)

• Access exclusive areas like Boardroom, Royal Lodge & Press Room (as per option selected)

• An exclusive Ajax scarf (as per option selected)

• A drink in the Sky Lounge (as per option selected)

• Duration: 75-mins or 120-mins (as per the tour selected)

Exclusions #

• Transportation to and from the stadium

• Food and beverages (unless specified in special tours)

• Personal expenses

• Parking fees

What to bring

• Ensure your entry tickets and ID are on hand for a smooth experience.

What’s not allowed

• Outside food & beverages, alcohol, sharp metallic tools or objects, smoking, vaping, drugs, tripods, bags larger than A4 size, and suitcases are not permitted on this experience.
• Your pets are not permitted on this experience.

Accessibility

• This experience is accessible to wheelchair and pram/stroller users, but some areas of the stadium may have limited accessibility.
• For your convenience, ramps and elevators are available throughout the venue.
• For your convenience, guide dogs are welcome to join you.

Additional information

• The route and access to certain areas may vary based on availability and events.
• Group tours are available for 20-50 people with discounts; check availability in advance.
• Some tours may have age or group restrictions (e.g., birthday parties for children).
• Matchday tours are only available when attending an Ajax match.
• Available facilities: Washroom, baby changing areas, paid parking, souvenir shop.

Inclusions #

• Guided tour of the Johan Cruijff ArenA

• Access to the players’ tunnel, dugouts, dressing rooms, and match-day route walked by Ajax legends

• Access to the Ajax Gallery of Fame

• Access other exclusive areas, like Boardroom, Royal Lodge & Press Room

• An exclusive Ajax scarf

• A drink in the Sky Lounge

• 10% discount in the Ajax fanshop

Connect Anne Frank’s story to key WWII sites and the city's hidden history on this expert-led small-group walk.

• Everything you get: Join a 1.5–2-hour guided walking tour through Amsterdam’s Jewish Quarter with a multilingual expert (English, French, German, Spanish, or Italian). Tour in a small group of up to 15 guests for clear narration and time for questions as you hear stories of Dutch resistance.
• Why choose this: Walk past WWII landmarks and gain context about Anne Frank’s life in your preferred language with personalised attention from your guide in a small group.
• Upgrades: Add entry to the Jewish Cultural Quarter: Jewish Museum, Children’s Museum, Portuguese Synagogue, National Holocaust Memorial, and National Holocaust Museum.

Inclusions #

• Anne Frank Story and WWII walking tour of Amsterdam

• Expert English, French, German, Spanish, or Italian-speaking guide (as per option selected)

• Small-group tour of max 15 people

• Local city tax

Additional paid upgrades:

• Entry to:

  • Jewish Cultural Quarter

  • Jewish Museum

  • Children’s Museum

  • Portuguese Synagogue

  • National Holocaust Memorial

  • National Holocaust Museum

Exclusions #

• Entry to the Anne Frank House

• Food and drink

• Transportation

• Gratuities for the guide

What to bring

• Wear weather-appropriate clothing; bring an umbrella if rain is forecast.
• Comfortable walking shoes are recommended for city streets.

Additional information

• This tour does not include entry to the Anne Frank House.
• To visit the Anne Frank House, purchase tickets at annefrank.org with a time slot at least 2 hours after the tour starts.
• Your tour meeting points depend on the language of the tour. Please check your voucher carefully after booking for the exact details.

Tour Zaanse Schans independently with cheese tasting and traditional demonstrations included.

• Day out to: Zaanse Schans where you see working windmills, watch clog making, and taste Dutch cheese while enjoying flexible self guided exploration.
• You’ll get: Round trip transfers from Amsterdam, access to cheese and clog demonstrations, and freedom to explore Zaanse Schans at your own pace.
• Zaanse Schans & Cheese Factory: Walk among iconic windmills and visit a cheese making site where you can watch production and enjoy fresh tasting varieties.
• Clog Workshop & Dutch Village Life: Observe wooden clog carving demonstrations and explore windmills village freely while experiencing traditional Dutch countryside atmosphere.
• Upgrades: Add English guided tour, canal cruise experience, cheese shop discount, or enhanced cultural access including digital guides and extended sightseeing options.

Inclusions #

• 2.5 to 3.5 hours of guided tour of Zaanse Schans

• Round-trip transfers from Amsterdam

• Live clog-making demonstration

• Cheese-making demo and tasting

Additional paid upgrades:

• English-speaking guide

• 1-hour canal cruise

• 10% discount at the Henri Willig cheese shop

• Free map and digital walking guide

Exclusions #

• Entry fee to the windmills at Zaanse Schans

• Lunch

• Hotel pick-up and drop-off

What to bring

• Ensure your entry tickets and ID are on hand for a smooth experience.

What’s not allowed

• Your pets are not permitted on this experience.

Accessibility

• This experience is not accessible to wheelchair users.
• Foldable strollers are allowed on the coach.
• For your convenience, guide dogs are welcome to join you.

Additional information

• Late arrivals can't be rescheduled, and tickets are non-refundable—so be sure to arrive on time!

You can join the tour at any stop and hop on and off for the duration of your ticket.

Hop-on ho-off tour - City Highlights Tour (Red Route) Immerse yourself in rich cultural heritage, admire exquisite architecture, and explore the vibrant nightlife of Amsterdam on this tour.

• Popular stops: Gassan Diamonds, Heineken Experience, Museum Square

Inclusions #

• 24/48-hour unlimited hop-on hop-off tour

• Access to the Red Route

• Audio guide in English, Dutch, Spanish, French, German, Italian, Hebrew, Japanese, Chinese, Korean, Portuguese, Russian, Polish, Arabic, Turkish, Catalan, Indonesian, and Thai on the bus

• Free Wi-Fi & earphones

• Mobile app with a detailed map and live bus tracking

• Free tour of Gassan Diamonds

• 1-hour LOVERS Amsterdam canal cruise (as per option selected)

• Audio guide in Dutch, English, German, French, Spanish, Italian, Portuguese, Catalan, Turkish, Polish, Thai, Indonesian, Russian, Korean, Japanese, Chinese, Arabic, Hebrew and Hindi on the boat (as per option selected)

Exclusions #

• Entry to attractions

What's not allowed

• Pets are not allowed on board the bus.

Accessibility

• The buses are wheelchair and pram/stroller accessible. Each bus can only accommodate one wheelchair at a time.
• Wheelchair users must be able to enter and exit the bus independently for safety reasons.
• Wheelchairs cannot be larger than 70cm wide, 120cm long, and 135cm high. If your wheelchair exceeds these measurements, contact the operator, who will assist you.
• Only service dogs (who must be identifiable as such) are allowed on the boat.
• The boat is not wheelchair accessible.

Additional information

• Buses do not operate on April 27, King's Day.
• Large groups (10+ people) may not be permitted to hop on the same bus due to limited seat availability.
• Child ticket for 4-13 year olds.
• Free entry for 0-3 year olds when accompanied by a paying adult.
• Check in at LOVERS Canal Cruises 5 minutes before departure.

What to bring

Johan Cruijff ArenA + Canal Cruise

• Ensure your entry tickets and ID are on hand for a smooth experience.

What’s not allowed

Johan Cruijff ArenA + Canal Cruise

• Your pets are not permitted on this experience.

Johan Cruijff ArenA

• Outside food & beverages, alcohol, sharp metallic tools or objects, smoking, vaping, drugs, tripods, bags larger than A4 size, and suitcases are not permitted on this experience.

Accessibility

Johan Cruijff ArenA + Canal Cruise

• For your convenience, guide dogs are welcome to join you.

Johan Cruijff ArenA

• This experience is accessible to wheelchair and pram/stroller users, but some areas of the stadium may have limited accessibility.
• For your convenience, ramps and elevators are available throughout the venue.

Canal Cruise

• This experience is not accessible to wheelchair and pram/stroller users.

Additional information

Johan Cruijff ArenA

• The route and access to certain areas may vary based on availability and events.
• Group tours are available for 20-50 people with discounts; check availability in advance.
• Some tours may have age or group restrictions (e.g., birthday parties for children).
• Matchday tours are only available when attending an Ajax match.
• Available facilities: Washroom, baby changing areas, paid parking, souvenir shop.

Canal Cruise

• All boats are covered, allowing you to be warm and comfortable regardless of the weather.
• Available facilities: Wi-Fi and restroom

Inclusions #

Johan Cruijff ArenA

• Access to the Johan Cruijff ArenA

• Access to the players’ tunnel, dugouts, dressing rooms, and match-day route walked by Ajax legends

• Access to the Ajax Gallery of Fame

• Availability of participation in special tours: Matchday Tour, Birthday Party, ArenA x Heineken, Innovation Tour

Canal Cruise

• 1-hour canal cruise

• Audio guide in English and Dutch onboard and in 17 additional languages via mobile app

• Free WiFi & restroom onboard

• Certified experienced captains

• Colouring page or bingo for children

What to bring

• Carry local currency or cards for extras not covered by the ticket.
• Prepare for unpredictable weather - carry an umbrella.

What’s not allowed

• Large luggage bags are not allowed on this experience.

Accessibility

• This experience is wheelchair and pram/stroller accessible.

Additional information

• Free hotel pickup for two or more participants at one location is available. Please contact the tour operator for arrangements. The exact time and location are to be confirmed, as some parts of the city centre are not reachable by driving. If there is no arrangement, the pickup point is at the DoubleTree Hilton Amsterdam CS at 9:30am.
• The pickup point for one person is at the Doubletree Hilton Amsterdam CS at 9:30am. Please contact the tour operator for arrangements for the nearest convenient location, depending on the participants on that day.
• Late arrivals can't be rescheduled, and tickets are non-refundable, so be sure to arrive on time!
• This tour takes place rain or shine.
• Travel with a child under 12 requires a car seat, or contact the tour operator for arrangements.

Inclusions #

• 9-hour day tour to Zaanse Schans and Giethoorn

• Round-trip minivan or private coach transfers from Amsterdam

• Entry to a clog-making factory at Zaanse Schans

• Entry to a cheese-making factory at Zaanse Schans

• 1-hour small electric boat tour in Giethoorn

• Professional English-speaking guide

• Small group of max. 8 people